Alpine Ski Equipment: Introduction
- Alpine skiing or downhill skiing is a sports activity of sliding down on a snow covered slope with the help of skis. Pole, ski binding, boots, and helmet are some of the equipment used in this activity.
Key Drivers of the Global Alpine Ski Equipment Market
- Large number of millennial participate in different outdoor sports activities including winter sports and alpine skiing to maintain physical and mental health. This is significantly leading to market growth.
- Growing number of participants in winter sports at the global as well as regional level is expected to boost the market. The number of female participants has grown in the last few years in different countries. Keeping this trend in mind, companies are launching several winter sports gear and ski equipment for female participants.
- Increasing consumer awareness about the need for safety equipment in alpine skiing is driving users to purchase winter sports equipment. Rising number of fatal incidents during sports activities coupled with encouragement by event managers to use the necessary safety equipment is likely to enhance product demand in the coming years.
Government Initiatives in Developing Countries
- Governments of developing countries across the world including India, China, South Africa, Mexico, and Brazil are investing in winter sports activities to make the population aware about the benefits of skiing and other snow sports. These activities are expected to create a market opportunity in the near future. Australia based government organization, Ski & Snowboard Australia (SSA) introduced a program to teach children about the basics of alpine skiing. The program is known as Little Shredders.
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Geographical Limitation as a Market Restraint
- The location of some countries is unsuitable for winter sports. Limitation in terms of geographical resources in different locations is also likely to be a market restraint in the coming years.
Europe to Hold Major Share of the Global Alpine Ski Equipment Market
- Over the past years, Europe is a major ski destination of the world. Europe has major ski resorts dotted across the Pyrenees and Alps which are extremely popular.
- Popularity of alpine skiing is growing across North America. The U.S. had the most per person skier visits in 2018.
- Major countries organizing alpine skiing events are Austria, Switzerland, Japan, Germany, the U.S., and Canada. These events drive the demand for alpine ski equipment in these countries.
- Asia Pacific is expected to be the fastest growing region in the market as a result of increasing awareness about winter sports events. China is set to host the 2022 Winter Olympics which is projected to create a new avenue for the Asia Pacific alpine ski equipment market.
Key Players Operating in the Global Market
The global alpine ski equipment market is moderately fragmented with numerous small and large players present in the market. Companies adopt several strategies including product innovation & development, geographical expansion, and merger and acquisition to increase their market revenue. A few of the key players operating in the global alpine ski equipment market are listed below:
- Amer Sports
- Clarus Corporation (CLAR)
- Fischer Sports
- Skis Rossignol
- Newell Brands
- Tecnica Group
- Swix Sport
- K2 Sports
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Global Alpine Ski Equipment: Research Scope
Global Alpine Ski Equipment, by Equipment
- Alpine Skis
- Alpine Boots
- Alpine Bindings
- Alpine Poles
Global Alpine Ski Equipment, by Distribution Channel
- Direct Selling
- Sports Franchised Stores
- Specialty Stores
- Online Stores
Global Alpine Ski Equipment, by Region
- North America
- Rest of Europe
- Asia Pacific
- Rest of Asia Pacific
- Middle East & Africa
- South Africa
- Rest of Middle East & Africa
- South America
- Rest of South America
The report on the global alpine ski equipment market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators, and governing factors, along with market attractiveness as per segments. The report also maps the qualitative impact of various factors on market segments and regions.
The study is a source of reliable data on:
- Market segments and sub-segments
- Market trends and dynamics
- Supply and demand
- Market size
- Current trends/opportunities/challenges
- Competitive landscape
- Technological breakthroughs
- Value chain and stakeholder analysis
The regional analysis covers:
- North America (U.S. and Canada)
- Latin America (Mexico, Brazil, Peru, Chile, and others)
- Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
- Eastern Europe (Poland and Russia)
- Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
- Middle East and Africa (GCC, Southern Africa, and North Africa)
The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
Highlights of the report:
- A complete backdrop analysis, which includes an assessment of the parent market
- Important changes in market dynamics
- Market segmentation up to the second or third level
- Historical, current, and projected size of the market from the standpoint of both value and volume
- Reporting and evaluation of recent industry developments
- Market shares and strategies of key players
- Emerging niche segments and regional markets
- An objective assessment of the trajectory of the market
- Recommendations to companies for strengthening their foothold in the market
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.