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Airless Packaging for Cosmetics Market: Overview

The demand for premium cosmetic products will boost the demand for the airless packaging for cosmetics market globally. Products such as foundations, skincare creams, foundations, serums and many more have grown after a large demand over the last few years. The rising number of working women and the demand for natural skin care products have skyrocketed over the last decade which has simultaneously affected the airless packaging for cosmetics market.

Airless bottles and jars are preferred over airless pouches and tubes in the packaging of premium quality cosmetic products because they provide an aesthetic appeal to the consumers. In the cosmetic industry, airless tubes are used in packaging in smaller quantities concerning airless jars and bottles.

The airless packaging for cosmetics market has seen a recent boom because cosmetics the semisolid ones such as creams, lotions, gels, pastes have product integrity to maintain which can only happen if the shelf life of these premium products is increased by packing them in airless tubes, jars, bottles and pouches. Thus the airless packaging prevents the need for preservatives for external influences such as UV light and oxygen.

Airless Packaging for Cosmetics Market: Drivers

The cosmetic Industry was facing a lot of setbacks due to limited self-life which was also hindered due to contamination with UV sunlight and oxidation of products. But with the introduction of airless packaging, the cosmetic industry has seen rapid improvement in quality. With the coming of the airless packaging for cosmetics market, the industry has seen enormous benefits and with an increase in shelf life due to airless packaging, the number of preservatives used also decreases thus the profit margin has increased with this more and more manufacturers are inclined towards using airless packaging. This all leads to an escalation in the demand for the airless packaging for cosmetics market.

Continuous fluctuations in crude oil prices will lead to uncertainty over the availability of raw materials for production and lower profit margins would hinder the prospects of the airless packaging for cosmetics market. Jars, Pouches and bottles used in the airless packaging for cosmetics market are made from PET and acrylic which are derived from crude oil.

This volatility in the cost of raw materials leads to an increase in production rate as a result it widens the gap of demand and supply. This volatility is seen in the crude oil prices due to reasons such as the demand and supply gap of crude oil, actions of the Organization of Petroleum Exporting Countries (OPEC) and most importantly the fluctuations in the currency.

The decline in demand for premium cosmetic products is forecasted due to the current COVID-19 pandemic situation, which has caused a change in income pattern all across the globe. In addition to all these major cosmetic manufacturers are opting for low-cost packaging alternatives over airless packaging to cover up the decline in sales which has harmed the airless packaging for cosmetics market.

Airless Packaging for Cosmetics Market: Segmentation

The airless packaging for cosmetics market is segmented based on material, dispenser and packaging format.

By material type, the airless packaging for cosmetics market is segmented into;

  • Plastic
  • Glass
  • Others

By dispenser, the airless packaging for cosmetics market is segmented into;

  • Pumps
  • Twist and Click
  • Droppers

By packaging format, the airless packaging for cosmetics market is segmented into;

  • Tubes
  • Bottles and Jars
  • Bags and Pouches

Airless Packaging for Cosmetics Market: Regional Outlook

Europe leads the airless packaging for cosmetics market because of the high demand for premium cosmetic products and the strong presence of cosmetic manufacturing companies. Major brands have now focused their concern over sustainable airless packaging to protect the product from risks of oxidation and over rising concerns of sustainability due to strict regulations. Ren Clean Skincare, a cosmetic brand owned by Unilever has introduced its new skincare product in an airless bottle made out of recycled plastic in February 2020.

North America has seen steady growth in airless packaging for cosmetics due to rapid consumption of skincare products, especially in Mexico as it has seen a surge in numbers of working women in the country.

In the Asia Pacific where we can see a rise in per capita income of families, the cosmetic industry is on a boom to match the increasing standard of living of working women especially in countries like Malaysia, India and China due to which it has been anticipated that there would be a great increase in the airless packaging for cosmetics market.

Airless Packaging for Cosmetics Market: Key Players

Key players in the airless packaging for cosmetics market are;

  • Aptar Group Inc.
  • Albea Beauty Holdings S.A.
  • Raepak Ltd.
  • Quadpack Industries
  • Fusion Packaging
  • Silgan Holdings Inc.
  • WestRock Company
  • LUMSON SPA
  • ABC Packaging Ltd.
  • Libo Cosmetics Company

The report airless packaging for cosmetics market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The report provides an in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on airless packaging for cosmetics market segments and geographies.

Regional Analysis Includes-

  • North America
  • Latin America
  • Europe
  • Middle East & Africa (MEA)
  • South Asia
  • East Asia
  • Oceania

Reports Highlights:

  • A detailed overview of the parent market
  • Changing airless packaging for cosmetics market dynamics in the industry
  • In-depth airless packaging for cosmetics market segmentation
  • Historical, current, and projected market size regarding volume and value
  • Recent industry trends and developments in the airless packaging for cosmetics market
  • Competitive landscape
  • Strategies for key players and products offered
  • Potential and niche segments, geographical regions exhibiting promising growth
  • A neutral perspective on market performance
  • Must-have information for players to sustain and enhance their market footprint

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Airless Packaging For Cosmetics Market

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