The global acai berry market is anticipated to grow at a healthy rate during the forecast period (2021 to 2031). The worldwide acai berry market has been steadily expanding due to rising superfood consumption in different populations around the world.
The numerous purported nutritional benefits have played a significant role in the appeal of acai berries in the food and beverage industries. Some of the most important advantages include anticancer capabilities, improved cardiovascular health, and a lower risk of major cognitive illnesses such as Parkinson's and Alzheimer's disease. Furthermore, they are becoming increasingly popular as weight loss supplements. Acai berries are also employed in the manufacture of pharmaceuticals and nutraceuticals.
In order to gain market dominance in the global acai berry market, key companies are implementing in-organic growth tactics such as new product launches and mergers & acquisitions.
Key players in the global acai berry market are Amazonic Ventures LLC, Organique Acai, Acai Roots, Inc., The Berry Company Limited, Amazon Forest Trading, AcaiExotic, Nativo Acai, Açaí Berry Foods, Sambazon, Inc., Sunfood, Nossa! Fruits SAS, Amazon Power Pty Ltd., Frooty Comercio e Industria de Alimentos SA, Energy Foods International LLC, and Tropical Acai LLC.
The growing awareness about the health advantages of acai berry is a primary factor driving the consistent demand among global consumers. A case in point is the increased demand for acai berry to improve heart health in individuals. The increased demand for acai berry in the cosmetics and personal care industries to suit the global consumer demand for organic cosmetics is a prominent trend driving the acai berry market. Organic cosmetics are witnessing an increase in demand from customers with significant disposable income in both developing and developed economies.
Over the last few years, the steady flow of acai berry-based products by many food and beverage firms has been a critical factor supporting the acai berry market. Acai berry demand is being fueled by the rising popularity of natural nutritional supplements in developed markets. Moreover, in several regions of the world, the role of online channels in the distribution of acai berry products is expanding.
Since gyms are closed and individuals are working from home during the COVID-19 outbreak, dietary control appears to be the sole effective option for maintaining health. Acai berry’s demand has increased dramatically during the COVID-19 pandemic due to increased awareness of its unique therapeutic properties and health benefits.
North America is expected to experience significant growth in the global acai berry market due to the rising prevalence of cardiovascular disorders in the region. Acai berry contains anthocyanin, which helps to prevent cholesterol oxidation, which in turn helps to minimize plaque accumulation in the arteries. As per the Centers for Disease Control and Prevention (CDC), the most frequent type of heart disease is coronary heart disease, which affected around 366,000 people in the United States in 2015. The rising demand for dietary supplements to reduce cardiovascular risks in the general population is expected to generate considerable potential opportunities for the North America acai berry market.
The acai berry market in Asia Pacific is projected to register significant growth in terms of revenue over the forecast period, owing to the growing number of pharmaceutical and cosmetics businesses in this region's various countries. As per the Indian Brand Equity Foundation (IBEF), the pharmaceutical industry was the third-largest industry in India in terms of volume in 2017, accounting for almost 20% of the worldwide pharmaceutical industries.