Market Research Reports

Sports Nutrition Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019

64pages
Published Date: 2014-02-24
 

Description


Increasing health awareness and changing consumer groups are the major growth drivers for the global Sports Nutrition market. Traditionally, bodybuilders and athletes were the only consumers for sports nutrition products. In recent years, new user groups (recreational and lifestyle users) have increased their market share. The market is also witnessing a shift from major markets (North America) towards developing markets in Europe and Asia Pacific. Due to high population, countries such as India and China offer huge opportunities in the future. Furthermore, upcoming high profile sporting events allow sports nutrition companies to establish themselves in these markets.

The report covers in-depth analysis of Sports Nutrition market, by product segment (Sports Food, Sports Drinks and Sports Supplements) for the period from 2010 to 2019. In addition, the current market dynamics including the drivers, restraints, trends and recent developments have been captured throughout the report. The market for the major countries in each of the four regions, North America, Europe, Asia Pacific and Rest of the World includes historical and forecasted market sizes (2010-2019), in terms of value. North America region covers the scenario in the U.S. and Canada. Europe region covers the scenario of the U.K., Germany, Italy and France. Asia-Pacific region highlights the scenario in Australia, Japan, India and China.

The Competitive Landscape section of the report includes the positioning of different companies on the basis of their geographical presence and product offerings. Some of the major players in this market are Maxinutrition, Glanbia, PepsiCo, Coca-Cola and Clif Bar & Company. The company profiles include attributes such as company overview, financial performance, and strategic developments. 

Table of Contents


Table of Content

Chapter 1 Preface 8
1.1 Report Description 8
1.2 Scope and Definition 8
      1.2.1 Product segments covered in the report 8
      1.2.2 Regions covered in the report 8
1.3 Research Methodology 8

Chapter 2 Executive Summary 9

Chapter 3 Sports Nutrition – Industry Overview 10
3.1 Introduction 10
3.2 Market Drivers 10
      3.2.1 Increasing health awareness has resulted in growth in consumption of sports nutrition products 10
      3.2.2 Broadening consumer base is pushing the market growth 11      
      3.2.3 Increasing number of health clubs, fitness centers and their members is expected to drive the sports nutrition market 11
      3.2.4 Increasing urbanization drives demand for sports nutrition food 13
3.3 Market Restraints 14
      3.3.1 Negative publicity for sports nutrition industry due to adulterated products 14
      3.3.2 Sports nutrition market is facing challenges from the substitute products 14
      3.3.3 Expanding distribution channel is one of the challenges for sports nutrition market 15
      3.3.4 Changing consumer preference is creating challenges for the sports nutrition market 15
3.4 Opportunities 16
      3.4.1 Developing markets offer expansion opportunities for the sports nutrition industry 16
      3.4.2 Increasing product visibility through promotions at sports events 17
3.5 Porter’s Five Forces Analysis 17
      3.5.1 Bargaining power of suppliers 18
      3.5.2 Threat of new entrants 18
      3.5.3 Threat of substitutes 18
      3.5.4 Bargaining power of buyers 19
      3.5.5 Intensity of rivalry 19

Chapter 4 Sports Nutrition Market – Product Segment Analysis 20
4.1 Sports Food 21
4.2 Sports Drinks 22
4.3 Sports Supplements 23

Chapter 5 Sports Nutrition – Regional Analysis 25
5.1 North America 25
      5.1.1 U.S. 26
      5.1.2 Canada 27
5.2 Europe 28
      5.2.1 Germany 29
      5.2.2 France 30
      5.2.3 U.K. 32
      5.2.4 Italy 33
5.3 Asia Pacific 34
      5.3.1 Japan 35
      5.3.2 India 36
      5.3.3 Australia 37
      5.3.4 China 39
5.4 Rest of the World 40

Chapter 6 Competitive Landscape 41

Chapter 7 Company Profiles 44
7.1 Maxinutrition 44
      7.1.1 Company Overview: 44
      7.1.2 Products & Segments: 44
      7.1.3 Financial Performance: 45
      7.1.4 Strategic Developments: 46
7.2 Glanbia 47
      7.2.1 Company Overview: 47
      7.2.2 Products & Segments: 47
      7.2.3 Financial Performance 48
      7.2.4 Strategic Developments: 48
7.3 PepsiCo 50
      7.3.1 Company Overview: 50
      7.3.2 Products & Segments: 50
      7.3.3 Financial Performance 51
      7.3.4 Strategic Developments: 52
7.4 GNC Holdings 54
      7.4.1 Company Overview: 54
      7.4.2 Products & Segments: 54
      7.4.3 Financial Performance: 55
      7.4.4 Strategic Developments: 56
7.5 Clif Bar & Company 58
      7.5.1 Company Overview 58
      7.5.2 Products & Segments 58
      7.5.3 Financial Performance 59
      7.5.4 Strategic Developments: 59
7.6 The Coca-Cola Company 60
      7.6.1 Company Overview 60
      7.6.2 Products & Segments 60
      7.6.3 Financial Performance 61
      7.6.4 Strategic Developments 61
7.7 Universal Nutrition 62
      7.7.1 Company Overview 62
      7.7.2 Products & Segments 62
      7.7.3 Financial Performance: 63
      7.7.4 Strategic Development 63

List of Figures 

FIG. 1 Global sports nutrition market, 2010 – 2019 (USD Billion) 9
FIG. 2 Number of Health Clubs and Fitness Centers Worldwide  (2009-2012) 12
FIG. 3 Sports Nutrition Market : Porter’s Five Forces Analysis 17
FIG. 4 Global Sports Food market, 2010 – 2019 (USD Billion) 22
FIG. 5 Global Sports Drinks market, 2010 – 2019 (USD Billion) 23
FIG. 6 Global Sports Supplements market, 2010 – 2019 (USD Billion) 24
FIG. 7 Global Sports nutrition market : Competitive Landscape 41
FIG. 8 Net Sales and Net Profit of Glanbia, 2010-2012 (USD million) 48
FIG. 9 Net Sales and Net Profit of PepsiCo, 2010-2012 (USD billion) 51
FIG. 10 Net Sales and Net Profit of GNC, 2010-2012 (USD million) 55
FIG. 11 Net Sales and Net Profit of Coca-Cola, 2010-2012 (USD billion) 61

List of Tables

TABLE 1 Number of Health Clubs and Fitness Centers by region (thousand, 2010-2012) 12
TABLE 2 Increasing Urbanization Rate, by Country (%, 2010-2020) 13
TABLE 3 Drivers for sports nutrition market: Impact analysis 14
TABLE 4 Restraints for sports nutrition market: Impact analysis 16
TABLE 5 Global sports nutrition market by product, 2010-2012 (USD million) 20
TABLE 6 Global sports nutrition market by product, 2013-2019 (USD million) 20
TABLE 7 North America sports nutrition market by product, 2010-2012 (USD million) 25
TABLE 8 North America sports nutrition market by product, 2013-2019 (USD million) 25
TABLE 9 The U.S. sports nutrition market by product, 2010-2012 (USD million) 26
TABLE 10 The U.S. sports nutrition market by product, 2013-2019 (USD million) 26
TABLE 11 Canada sports nutrition market by product, 2010-2012 (USD million) 27
TABLE 12 Canada sports nutrition market by product, 2013-2019 (USD million) 27
TABLE 13 Europe sports nutrition market by product, 2010-2012 (USD million) 28
TABLE 14 Europe sports nutrition market by product, 2013-2019 (USD million) 29
TABLE 15 Germany sports nutrition market by product, 2010-2012 (USD million) 30
TABLE 16 Germany sports nutrition market by product, 2013-2019 (USD million) 30
TABLE 17 France sports nutrition market by product, 2010-2012 (USD million) 31
TABLE 18 France sports nutrition market by product, 2013-2019 (USD million) 31
TABLE 19 U.K. sports nutrition market by product, 2010-2012 (USD million) 32
TABLE 20 U.K. sports nutrition market by product, 2013-2019 (USD million) 33
TABLE 21 Italy sports nutrition market by product, 2010-2012 (USD million) 33
TABLE 22 Italy sports nutrition market by product, 2013-2019 (USD million) 34
TABLE 23 Asia Pacific sports nutrition market by product, 2010-2012 (USD million) 34
TABLE 24 Asia Pacific sports nutrition market by product, 2013-2019 (USD million) 35
TABLE 25 Japan sports nutrition market by product, 2010-2012 (USD million) 35
TABLE 26 Japan sports nutrition market by product, 2013-2019 (USD million) 36
TABLE 27 India sports nutrition market by product, 2010-2012 (USD million) 37
TABLE 28 India sports nutrition market by product, 2013-2019 (USD million) 37
TABLE 29 Australia sports nutrition market by product, 2010-2012 (USD million) 38
TABLE 30 Australia sports nutrition market by product, 2013-2019 (USD million) 38
TABLE 31 China sports nutrition market by product, 2010-2012 (USD million) 39
TABLE 32 China sports nutrition market by product, 2013-2019 (USD million) 39
TABLE 33 Maxinutrition products detail 45
TABLE 34 PepsiCo products detail 51
TABLE 35 Universal Nutrition : Major Product Segments 62

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Free Market Analysis


The Sports Nutrition market is witnessing a shift at the consumer end, with new groups (recreational and lifestyle users) increasing their share in comparison with traditional consumers (bodybuilders and athletes). The change is mainly driven by increasing health awareness, followed by other drivers including rising number of health clubs and fitness centers, and urbanization. Health clubs and fitness centers act as central distribution centers for sports nutrition products for all consumer groups, including bodybuilders, athletes and recreational users. In recent years, the number of health clubs has increased worldwide, creating more opportunities for sports nutrition products manufacturers to target health club members. 

Sports events offer a great platform for sports nutrition manufacturers and distributors to spread awareness about their brands and products. Major brands (across consumer goods) sponsor these events to reach out to a large section of their target audience. Some of the major events coming up in the next few years that offer great promotional opportunities are the 2014 FIFA World Cup (Brazil), 2014 ICC World Twenty20 (Bangladesh) and Formula1 racing (India).  Developed regions such as the U.S. and countries in Europe have been the dominant market shareholders. However, as consumers in developing nations are increasingly spending their income on health and health related products, these economies are expected to pose a serious challenge to the supremacy of developed economies. The sports nutrition market is bifurcated into three segments: Sports Food, Sports Drinks and Sports Supplements. The consumer base for Sports Drinks is expanding beyond athletes and gym-goers to include recreational users and working women (especially in the U.S.). The U.S. is the world’s largest consumer base for Sports Drinks. Other major markets are the U.K., Germany, China and Italy. Globally, North America was the largest market for sports nutrition products in 2012. The region is expected to continue its dominance during the forecast period.

global-sports-nutrition-market-by-product
 

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