Market Research Reports

Software as a Service (SaaS) Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2015 - 2022

109pages
Published Date: 2015-10-13

Description


The “Software as a Service (SaaS) Market” report provides the analysis of the global SaaS market for the period 2013 – 2022, where in period from 2015 to 2022 is market forecast and 2014 is considered as the base year. The report precisely covers all the major trends and technologies playing a major role in the SaaS market growth in the next few years. It also highlights various drivers, restraints and opportunities expected to influence the market growth during the period of forecast. The study provides the holistic perspective on the SaaS market growth, throughout the above forecast period in terms of revenue (in US$ Bn), across different geographies, which includes Asia Pacific (APAC), Latin America (LATAM), North America, Europe, and Middle East & Africa (MEA).

 

The report provides in-depth analysis of the SaaS market which is the most matured cloud computing technology as against Platform as a Service (PaaS) and Infrastructure as a Service (IaaS). SaaS adoption is rising tremendously as the enterprises are continuously looking forward to the third-parties for managing their software applications. SaaS is acting as one of the most prominent * as-a-service cloud segments which is enabling huge opportunities for the cloud service providers to help organizations expand or build their businesses. Furthermore, the report provides an overview of strategies and the winning imperatives of the key players in the Software as a Service (SaaS) market and analyzes their behavior in the prevailing market dynamics.

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The report segments the global Software as a Service (SaaS) market, on the basis of type of cloud deployment through which it is delivered to the user. These cloud deployments are - public cloud, private cloud, and hybrid cloud. Furthermore, the global Software as a Service (SaaS) market is segmented by various applications such as customer relationship management (CRM), enterprise resource planning (ERP), human capital management (HCM), operations and manufacturing, supply chain management, and so on. Moreover, considering the potential user of these services, the market is further divided into various end-users across in terms of enterprise size. By various end-users, the global SaaS market is segmented into large enterprises, SMBEs/SMBs, and others, which includes BFSI, retail and public sectors. Thus, the report provides in-depth cross segment analysis for the SaaS market and classifies it into various levels, thereby providing valuable insights on macro as well as micro level.

 

The report also provides the competitive landscape for the SaaS market, thereby positioning all the major players according to their geographic presence, market attractiveness and recent key developments. Based on this, these companies have been positioned in different quadrants as market leaders, emerging players, promising players and niche players. The whole SaaS market estimates are the result of our in-depth secondary research, primary interviews and in-house expert panel reviews. These market estimates have been analyzed by taking into account the impact of different political, social, economic, technological, and legal factors along with the current market dynamics affecting the SaaS market growth.

 

Salesforce.com, Inc., Workday, Inc., Automatic Data Processing, Inc., Amazon Web Services, Inc., Microsoft Corporation, Fujitsu Ltd., Oracle Corporation, IBM Corporation, Google, Inc., are a few major players operating within the global Software as a Service (SaaS) market, which have been profiled in this study. Details such as financials, business strategies, recent developments, and other such strategic information pertaining to these players has been duly provided as part of company profiling.

 

*Note: The market size estimates (values in US$ Bn) mentioned in the report may not add up to the total value due to rounding off.

  • Below is the list of acronyms used in the report:
    • CRM – Customer Relationship Management
    • ERP – Enterprise Resource Planning
    • HCM – Human Capital Management
    • ESB – Enterprise Service Bus
    • CAPEX – Capital Expenditure
    • OPEX – Operational Expenditure
    • PaaS – Platform as a Service
    • IaaS – Infrastructure as a Service
    • OEM – Original Equipment Manufacturers
  • Different end-user industries and their scope covered in the report are defined as follows:

 

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Table of Contents


              
Chapter 1 Preface

1.1 Report Description and Scope
      1.1.1 Market Segmentation: Global Software as a Service (SaaS) Market
1.2 Research Methodology
      1.2.1 Phase I : Secondary Research
      1.2.2 Phase II : Primary Research
      1.2.3 Phase III : Expert Panel Review
      1.2.4 Data Models

Chapter 2 Executive Summary
2.1 Market Snapshot: Global Software as a Service (SaaS) Market, 2014 & 2022
2.2 Global Software as a Service (SaaS) Market Revenue, 2013 – 2022, (US$ Bn) and Y-o-Y Growth (%)
      2.2.1 Global Software as a Service (SaaS) Market Revenue By Geography, 2014 (US$ Bn)
      2.2.2 Global Software as a Service (SaaS) Market Revenue, By Deployment, 2014 (US$ Bn)
      2.2.3 Global Software as a Service (SaaS) Market Revenue, By Applications, 2014 (US$ Bn)
      2.2.4 Global Software as a Service (SaaS) Market Revenue, By End-users, 2014 (US$ Bn)

Chapter 3 Global Software as a Service (SaaS) Market Analysis
3.1 Overview
3.2 Market Dynamics
      3.2.1 Drivers
              3.2.1.1 Increasing Business Outsourcing of Software and Services
              3.2.1.2 Growing need to adopt new IT solutions with modern consumer trends
              3.2.1.3 Rising Mobile Access to SaaS
              3.2.1.4 Growing Competition for Talent
              3.2.1.5 Impact Analysis of Drivers
      3.2.2 Restraints
              3.2.2.1 Data Security Concerns
              3.2.2.2 High Speed and Continual Internet Connectivity
              3.2.2.3 Lack of Integration
              3.2.2.4 Impact Analysis of Restraints
      3.2.3 Opportunities
              3.2.3.1 Evolution of Containers as a Service (CaaS)
3.3 Key Trends Analysis
              3.3.1.1 Growing Investments in Personal Consumer Research
              3.3.1.2 Growing Number of Specialized SaaS Applications
              3.3.1.3 Development of New Alternatives to Multi-Tenancy
3.4 Global Software as a Service (SaaS) Adoption Rate, By Industry Verticals
      3.4.1 Overview
      3.4.2 Global Software as a Service (IaaS) adoption rate (%), By industry verticals, 2014 & 2022
3.5 Global Software as a Service (SaaS) Market Analysis, By Deployment Model, 2013 – 2022
      3.5.1 Overview
              3.5.1.1 Global Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
      3.5.2 Public Cloud
      3.5.3 Private Cloud
      3.5.4 Hybrid Cloud
3.6 Global Software as a Service (SaaS) Market Analysis, By Application, 2013 – 2022
      3.6.1 Overview
              3.6.1.1 Global Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
3.7 Global Software as a Service (SaaS) Market Analysis, By End-users, 2013 – 2022
      3.7.1 Overview
              3.7.1.1 Global Software as a Service (SaaS) Market Revenue and Forecast, by End-users, 2013 – 2022 (US$ Bn)
      3.7.2 Large Enterprises
      3.7.3 Small and medium enterprises/ businesses (SMEs/SMBs)
      3.7.4 Others (Banking, financial services, and Insurance (BFSI), retail and government or public sectors)
3.8 Competitive Landscape
      3.8.1 Market Positioning of Key Players, 2014
      3.8.2 Market Positioning of Key Players in Software as a Service (SaaS) Market (2014)
      3.8.3 Competitive Strategies Adopted by Leading Players
      3.8.4 Top 100 SaaS Vendors Revenue Share Analysis, 2013

Chapter 4 North America Software as a Service (SaaS) Market Analysis
4.1 Overview
      4.1.1 North America Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
4.2 North America Software as a Service (SaaS) Market Analysis, by Deployment Model
      4.2.1 North America Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
4.3 North America Software as a Service (SaaS) Market Analysis, By Application
      4.3.1 North America Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
4.4 North America Software as a Service (SaaS) Market Analysis, by End-user
      4.4.1 North America Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
4.5 North America Software as a Service (SaaS) Market Analysis, by Region
      4.5.1 North America Software as a Service (SaaS) Market Revenue and Forecast, by Region, 2013 – 2022 (US$ Bn)

Chapter 5 Europe Software as a Service (SaaS) Market Analysis
5.1 Overview
      5.1.1 Europe Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
5.2 Europe Software as a Service (SaaS) Market Analysis, by Deployment Model
      5.2.1 Europe Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
5.3 Europe Software as a Service (SaaS) Market Analysis, By Application, 2013 – 2022
      5.3.1 Europe Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
5.4 Europe Software as a Service (SaaS) Market Analysis, By End-user, 2013 – 2022
      5.4.1 Europe Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
5.5 Europe Software as a Service (SaaS) Market Analysis, by Region, 2013 – 2022 (%)
      5.5.1 Europe Software as a Service (SaaS) Market Revenue and Forecast, by Region, 2013 – 2022 (US$ Bn)

Chapter 6 Asia Pacific Software as a Service (SaaS) Market Analysis
6.1 Overview
      6.1.1 Asia Pacific Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
6.2 Asia Pacific Software as a Service (SaaS) Market Analysis, by Deployment Model, 2013 – 2022 (%)
      6.2.1 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
6.3 Asia Pacific Software as a Service (SaaS) Market Analysis, By Application, 2013 – 2022
      6.3.1 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
6.4 Asia Pacific Software as a Service (SaaS) Market Analysis, by End-user, 2013 – 2022 (%)
      6.4.1 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
6.5 Asia Pacific Software as a Service (SaaS) Market Analysis, by Region, 2013 – 2022 (%)
      6.5.1 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by Region, 2013 – 2022 (US$ Bn)

Chapter 7 Middle East and Africa (MEA) Software as a Service (SaaS) Market Analysis
7.1 Overview
      7.1.1 MEA Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
7.2 MEA Software as a Service (SaaS) Market Analysis, by Deployment Model, 2013 – 2022 (%)
      7.2.1 MEA Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
7.3 MEA Software as a Service (SaaS) Market Analysis, By Application, 2013 – 2022
      7.3.1 MEA Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
7.4 MEA Software as a Service (SaaS) Market Analysis, by End-user, 2013 – 2022 (%)
      7.4.1 MEA Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
7.5 MEA Software as a Service (SaaS) Market Analysis, by Region, 2013 – 2022
      7.5.1 MEA Software as a Service (SaaS) Market Revenue and Forecast, by Region, 2013 – 2022 (US$ Bn)

Chapter 8 Latin America Software as a Service (SaaS) Market Analysis
8.1 Overview
      8.1.1 Latin America Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
8.2 Latin America Software as a Service (SaaS) Market Analysis, by Deployment Model, 2013 – 2022
      8.2.1 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
8.3 Latin America Software as a Service (SaaS) Market Analysis, By Application, 2013 – 2022
      8.3.1 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
8.4 Latin America Software as a Service (SaaS) Market Analysis, by End-user, 2013 – 2022
      8.4.1 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
8.5 Latin America Software as a Service (SaaS) Market Analysis, by Region, 2013 – 2022 (%)
      8.5.1 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by Region, 2013 – 2022 (US$ Bn)

Chapter 9 Company Profiles
9.1 Salesforce.com, Inc.
9.2 SAP SE
9.3 Oracle Corporation
9.4 Workday, Inc.
9.5 Fujitsu Ltd.
9.6 Blackboard, Inc.
9.7 Symantec Corporation
9.8 Automatic Data Processing, Inc.
9.9 Google, Inc.
9.10 Microsoft Corporation
9.11 IBM Corporation
9.12 Amazon Web Services, Inc.

List of Figures
 

FIG. 1 Market Segmentation (1/2): Global Software as a Service (SaaS) Market
FIG. 2 Market Segmentation (2/2): Global Software as a Service (SaaS) Market
FIG. 4 Global Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (%)
FIG. 5 Global Software as a Service (SaaS) Market Revenue, By Geography, 2014 (US$ Bn)
FIG. 6 Global Software as a Service (SaaS) Market Revenue, By Deployment, 2014 (US$ Bn)
FIG. 7 Global Software as a Service (SaaS) Market Revenue, By Applications, 2014 (US$ Bn)
FIG. 8 Global Software as a Service (SaaS) Market Revenue, By End-users, 2014 (US$ Bn)
FIG. 9 Percentage of Revenue Generated Outside the U.S., 2014
FIG. 10 Percentage of SMB users who rely on Tablet computers, 2012
FIG. 11 Top 5 Mobile Initiatives for 2015
FIG. 12 Container as a Service Model compared with previous SaaS and On-premise Model
FIG. 13 Barriers to Enterprise Cloud Adoption (%)
FIG. 14 Market Positioning of Key Players in Software as a Service (SaaS) Market (2014)
FIG. 15 North America Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
FIG. 16 Economic Trends – Year –Over- Year GDP Growth (%)
FIG. 17 Europe Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
FIG. 18 Asia Pacific Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
FIG. 19 Online Presence By Population and By SME in MEA, 2012
FIG. 20 MEA Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)
FIG. 21 Projected GDP Growth in Latin America, 2013- 2014 (%)
FIG. 22 Latin America Software as a Service (SaaS) Market Revenue, 2013 – 2022 (US$ Bn) and Y-o-Y Growth (Value %)

List Of Tables

 

TABLE 1 Market Snapshot: Global Software as a Service (SaaS) Market, 2014 & 2022
TABLE 2 Impact Analysis of Drivers
TABLE 3 List of Companies with High CAPEX
TABLE 4 Shifting Recruitment Patterns
TABLE 5 Impact Analysis of Restraints
TABLE 6 Major Compliance Dimensions for SaaS Vendors
TABLE 7 Global Software as a Service (SaaS) Adoption Rate (%), By Industry Verticals, 2014 & 2022
TABLE 8 Global Software as a Service (SaaS) Market Revenue and Forecast, by Deployment, 2013 – 2022 (US$ Bn)
TABLE 9 Global Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
TABLE 10 Global Software as a Service (SaaS) Market Revenue and Forecast, by End-users, 2013 – 2022 (US$ Bn)
TABLE 11 North America Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
TABLE 12 North America Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
TABLE 13 North America Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
TABLE 14 North America Software as a Service (SaaS) Market Revenue and Forecast, by Region, 2013 – 2022 (US$ Bn)
TABLE 15 Europe Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
TABLE 16 Europe Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
TABLE 17 Europe Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
TABLE 18 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
TABLE 19 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
TABLE 20 Asia Pacific Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
TABLE 21 MEA Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
TABLE 22 MEA Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
TABLE 23 MEA Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)
TABLE 24 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by Deployment Model, 2013 – 2022 (US$ Bn)
TABLE 25 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by Application, 2013 – 2022 (US$ Bn)
TABLE 26 Latin America Software as a Service (SaaS) Market Revenue and Forecast, by End-user, 2013 – 2022 (US$ Bn)

Free Market Analysis


SaaS is the most matured cloud computing model, in which the applications are hosted by a service provider or a vendor and made accessible to users over the Internet. SaaS is increasingly becoming a dominant delivery model due to its various benefits such as automatic patch management and updates, easier administration, high compatibility, easier collaboration, and global accessibility. The global SaaS market was valued at US$ 23.88 Bn in 2014 and is forecast to grow at a CAGR of 27.9% from 2015 to 2022. 

 

The outsourcing of software and services by businesses is rising globally, and is expected to boost the demand for SaaS worldwide. This is primarily supported by the various challenges currently faced by the leading organizations, which includes a low rate of expansion and growing economic sluggishness at the top. Also, the growing complex IT requirements with new consumer IT trends is expected to encourage growth of the SaaS market throughout the forecast period. The increasing number of SaaS applications for various smartphones, tablets, and notebooks is predicted to be the foremost factor positively impacting the market demand in future. Growth of the global SaaS market is expected to be restricted by various factors, namely data security, lack of integration, and bad Internet connectivity. The key market players profiled in this report include Salesforce.com, Inc., Amazon Web Services, Inc., Microsoft Corporation, SAP SE, Google, Inc., Oracle Corporation, IBM Corporation, Workday, Inc., ADP, LLC, Symantec Corporation, Blackboard, Inc., and Fujitsu Ltd. Massive growth opportunities for the major players lie in the APAC region due to improving infrastructure abilities and broadband connectivity supported by the high penetration of smartphones.

 

The global SaaS market is segmented on the basis of deployment model, applications, end-users, and geography. On the basis of deployment model, the market is segmented into private, public and hybrid cloud, with the public cloud model leading the market in 2014, followed by the private and hybrid cloud SaaS models. Demand for the private and hybrid cloud SaaS model is majorly supported by large enterprises, for whom high priority is on maintaining the confidentiality and security of their data. Similarly, substantial demand can be seen for public the cloud deployment model by the small and medium enterprises (SMEs), which have low initial set-up and CAPEX requirements. 

 

On the basis of various SaaS applications, the global SaaS market is classified into customer relationship management (CRM), enterprise resource planning (ERP), human capital management (HCM), operations & manufacturing, supply chain management, content management systems, collaborative solutions, structured data management, security, system or network management, engineering, storage software, application server middleware, integration and process automation middleware, and quality and lifecycle tools. In 2014, CRM led the global SaaS market in terms of revenue and is expected to follow this trend until 2022. HCM is expected to be the fastest-growing application segment over the forecast period owing to growing business need to bridge the skill gap.

 

On the basis of end-users, the global SaaS market is categorized into large enterprises, small & medium enterprises (SMEs/SMBs), and others. The others segment includes customers across sectors like BFSI, retail, public, and so on. In 2014, large enterprises led the global SaaS market and the segment is expected to retain its dominant position throughout the forecast period from 2015 to 2022. However, the SMEs are expected to see fastest growth in the near future due to an increasingly large number of SMEs that are adopting public and hybrid cloud solutions, mainly across the countries in APAC such as China, India, and Thailand.

 

North America headed the SaaS market in 2014, holding approximately 55% of the global market revenue share and is expected to continue the same trend during the forecast period from 2015 to 2022. The demand for SaaS solutions in North America is mainly supported by the availability of a large number of established communication networks and infrastructures. This is further reinforced by the rising penetration of smartphones and the availability of high-speed Internet in the region. Asia Pacific is expected to be the region with the foremost adoptions of SaaS solutions in the near future. This is majorly supported by the growing consumer awareness in the region about various cloud computing solutions and the rising number of SMEs, which are encouraging the use of mobile SaaS applications worldwide.

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