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Push Technology Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2016 - 2024

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Push technology is used to send data or information to a client instead of waiting for client to make a request for that particular data. This technology enables clients to get data as quickly as it become accessible. The server or content provider sends new information with the help of push technology to the client and client is notified about it. .Push technology offers benefits such as managing and reducing the information overload and communication bandwidth block. It is just an alternative approach to access information. Push technology is present in various systems for as long as people have been communicating, for examples, from newspapers, to radio, to telephones, to E-mail and television. E-mail is possibly the best push technology for the transmission of time critical information to particular viewers.

The push technology is a data dispersal technology in which certain (modified/personalized) data or information is automatically sent into the client's computer at given intervals or based on some incident that arises. Problems such as information overload is the key driver for the development of push services. This technology is improved by indexing, filtering, and directory services to manage information overload. The push technology have the capability to reduce the problem of obtaining information for tasks where rare, time-critical information must accept immediate attention. Data pushing warnings to the operator in the form of e-mail improves the efficiency of web-based time-sensitive data distribution including trouble tickets or stock quotes in a practical support structure

The global push technology market is experiencing growth owing to factors such as instant service for transmitting information, highly efficient technology in terms of initiating server connection information’s, end-to-end visibility and obtaining online information. The push technology also helps in matching prequalified advertising banners with the exact demographic. It is also useful for relaxation, entertainment and leisure purpose, not just business stock and news updates. One of the major parts where the push technology is highly beneficial is inside corporate intranets. Numerous push technology products are flexible for intranet use and for business-generated content only.

The major factors which restrains the push technology market growth includes the necessity of more expensive and efficient computers to run push software as well as more expensive additional software packages. Also, the downloading of images, applets, sounds, video etc. in the background can exhaust hard disk are another major factors that shrink the growth of the push technology market. The push technology is not able to replace traditional technology called pull communication technology, and may not be valuable in all kind of businesses In this technology the security safeguards are must be required to keep information and data secure.

The push technology market can be segmented on the basis of application which includes cable television, live news feeds and financial world. Also, automatic downloading of software upgrades and solutions, and the delivery of news information to workstations are other common applications of push technology market.

The major participants in the global push technology market include companies such as Microsoft, Netscape Communications Corporation, Intel Corporation, BackWeb Technologies and EarthLink Inc.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market 

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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