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Published Date: 2015-05-22Number of Pages: 106

Probiotic Market By Application ( Food and Beverages ,Dietary Supplements , Animal Feed) By End Users (Human Probiotics , Animal Probiotics)-Global Industry Analysis, Size, Share, Growth and Forecast 2014 - 2020

The research report on the global probiotic market presents an in-depth analysis with the help of market-related figures and facts. It further emphasize on the demand and supply strategies, product segmentation, recent developments, and the competitive landscape of the global probiotic market. The research study further covers the driving and restraining factors of the global probiotic market.

According to the research report, the global probiotic market is expected to witness high growth in the coming years owing to the growing awareness regarding the benefits associated with the consumption of probiotics.

The key information and figures mentioned in this report are derived on the basis of primary and secondary information. The report also includes useful inputs and strategic recommendations from industry experts. SWOT analysis, Porter’s five forces analysis, and value chain analysis are the analytical tools that the analysts have used to determine the growth opportunities and challenges of the global probiotic market.

The probiotic market is segmented on the basis of application, end user, and strain type. The application segments of the market include dietary supplements, food and beverages, and animal feed. By end user, the market is segmented into animal probiotics and human probiotics. By strain type, the market is divided into yeast, streptococcus, lactobacillus, bifidobacterium, and spore formers.

Overview of the Global Probiotic Market

The global probiotic market, in 2014, was valued at US$62.6 bn and is estimated to reach a value of US$96 bn by the end of 2020. This market is projected to exhibit a progressive 7.40% CAGR between 2014 and 2020.

The growing awareness regarding the enhancement of gut health, increasing consumption of functional foods, and the high efficiency of probiotic bacteria are some of the major factors accountable for the development of the global probiotics market. Moreover, the rising awareness regarding the health benefits of probiotics, growing demand for probiotics from developing economies, and the ban on the use of antibiotics in animal feed are the major factors that are expected to fuel the growth of the global probiotics market in the next five years.

On the flip side, the lack of appropriate standardization in the global probiotics market is the key factor that is expected to hamper the growth of this market in the next few years.

The global probiotics market is segmented by geography into Europe, North America, Asia Pacific, and Rest of the World. Among these regions, in 2013, Asia Pacific led the global probiotics market and is expected to continue in the leading position throughout the forecast period, exhibiting a healthy 7.10% CAGR between 2014 and 2020. The rapid growth of the Asia Pacific probiotics market is due to the growing demand from countries such as Australia, China, India, and Japan. After Asia Pacific, the Europe probiotic market holds the second position in the global market. France is expected to exhibit a 6.60% CAGR and Germany is projected to register a 6.80% CAGR between 2014 and 2020. Presently, the North America probiotics market accounts for a very tiny share in the global market; however, this region is expected to witness a high growth rate in the next few years. 

Companies mentioned in the research report

The prominent players operating in the global probiotic market are Nestle S.A., China-Biotics, Inc., E. I. duPont de Nemours and Company, General Mills, Inc., Lifeway Foods, Inc., PROBI AB, BioGaia AB, Yakult Honsha Co., Ltd., Mother Dairy, Groupe Danone S.A., and Chr. Hansen. The growing popularity of probiotics worldwide has attracted many new players to participate in this market.

Key Segments of the Global Probiotic Market

Global probiotics market, by application

  • Food and beverages
  • Dietary supplements
  • Animal feed

Global probiotics market, by end use

  • Human probiotics
  • Animal probiotics

Global probiotics market, by strain types

  • Lactobacillus
  • Streptococcus
  • Bifidobacterium
  • Yeast
  • Spore Formers
  • Others

Major regions analyzed under this research report are:

  • Europe
  • North America
  • Asia Pacific
  • Rest of the World

This report gives you access to decisive data such as:

  • Market growth drivers
  • Factors limiting market growth
  • Current market trends
  • Market structure
  • Market projections for the coming years

Key highlights of this report

  • Overview of key market forces propelling and restraining market growth
  • Up-to-date analyses of market trends and technological improvements
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors
  • An array of graphics and SWOT analysis of major industry segments
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis
  • Offers a clear understanding of the competitive landscape and key product segments

 

Chapter 1 Preface

1.1 Report description

1.2 Market segmentation

1.3 Research scope

1.4 Research methodology

 

Chapter 2 Executive Summary

 

Chapter 3 Market Overview

3.1 Introduction

     3.1.1 Various health benefits of probiotics

3.2 Probiotics Value chain analysis

3.3 Market dynamics

     3.3.1 Market drivers

             3.3.1.1 Rising awareness for improvement of gut health

                       3.3.1.1.1 Per capita expenditure on probiotics, by region, 2011 (USD/person/per annum)

             3.3.1.2 Efficiency of the probiotics bacteria

             3.3.1.3 Growing consumption of functional foods

                       3.3.1.3.1 New functional food product launches, (2008 – 2011)

     3.3.2 Market Restraints

             3.3.2.1 Lack of standardization in the probiotics industry

             3.3.2.2 Unawareness about the benefits of probiotics

     3.3.3 Market Opportunities

             3.3.3.1 Increasing demand in emerging economies

             3.3.3.2 Generating awareness about benefits of probiotics

                       3.3.3.2.1 Awareness trends about benefits of probiotics in the U.S. (2007 – 2011)

             3.3.3.3 Development of probiotics in new application areas

             3.3.3.4 Ban on antibiotic use in animal feed

3.4 Porter’s five force analysis

     3.4.1 Bargaining power of suppliers

     3.4.2 Bargaining power of buyers

     3.4.3 Threat of new entrants

     3.4.4 Threat of substitutes

     3.4.5 Degree of competition

3.5 Company market share analysis

3.6 Global probiotics market: market attractiveness

     3.6.1 Global probiotics market attractiveness, by application

     3.6.2 Global probiotics market: market attractiveness, by end user

 

Chapter 4 Global Probiotics Market, by Application

4.1 Overview

     4.1.1 Global probiotics market share, by application, 2013 Vs 2020

4.2 Probiotics Food and Beverages

     4.2.1 Global probiotic food and beverages market revenue, 2013 – 2020 (USD million)

4.3 Probiotics Dietary Supplements

     4.3.1 Global probiotics dietary supplements market revenue, 2013 – 2020 (USD million)

4.4 Probiotics Animal Feed

     4.4.1 Global probiotics animal feed market revenue, 2013 – 2020 (USD million)

 

Chapter 5 Global Probiotics Market, by End-User

5.1 Overview

     5.1.1 Global probiotics market share, by end-user, 2013 Vs. 2020

5.2 Human Probiotics

     5.2.1 Global human probiotics market revenue, 2013 – 2020 (USD million)

5.3 Animal Probiotics

     5.3.1 Global animal probiotics market revenue, 2013 – 2020 (USD million)

 

Chapter 6 Global Probiotics Market, by Strain Types

6.1 Overview

     6.1.1 Global probiotics market share, by probiotic strain types, 2013 Vs. 2020, (%)

     6.1.2 Global probiotics market share, by probiotics strain types, 2013 – 2020 (%)

 

Chapter 7 Global Probiotics Market by Geography

7.1 Overview

     7.1.1 Global probiotics market share, by geography, 2013 Vs 2020

7.2 North America

     7.2.1 North America probiotics market revenue, 2013 – 2020 (USD million)

     7.2.2 North America probiotics market revenue, by application, 2013 – 2020 (USD million)

     7.2.3 North America probiotics market revenue, by end-user, 2013 – 2020 (USD million)

     7.2.4 North America probiotics market share, by strain type, 2013 – 2020 (USD million)

     7.2.5 North America probiotics market share, by country, 2013 vs. 2020

7.3 Europe

     7.3.1 Europe probiotics market revenue, 2014 – 2020 (USD million)

     7.3.2 Europe probiotics market revenue, by application, 2013 – 2020 (USD million)

     7.3.3 Europe probiotics market revenue, by end-users, 2013 – 2020 (USD million)

     7.3.4 Europe probiotics market share, by strain type, 2013 – 2020 (USD million)

     7.3.5 Europe probiotics market share, by country, 2013 Vs 2020

7.4 Russia

     7.4.1 Russia probiotics market revenue, 2014 – 2020 (USD million)

     7.4.2 Russia probiotics market revenue, by application, 2013 – 2020 (USD million)

     7.4.3 Russia probiotics market revenue, by end user, 2013 – 2020 (USD million)

     7.4.4 Russia probiotics market share, by strain type, 2013 – 2020 (USD million)

7.5 Asia Pacific

     7.5.1 Asia Pacific probiotics market revenue, 2013 – 2020 (USD million)

     7.5.2 Asia Pacific probiotics market revenue, by application, 2013 – 2020 (USD million)

     7.5.3 Asia Pacific probiotics market revenue, by end user, 2013 – 2020 (USD million)

     7.5.4 Asia Pacific probiotics market share, by strain type, 2013 – 2020 (USD million)

     7.5.5 Asia-Pacific probiotics market share, by country, 2013 Vs 2020

7.6 Rest of the World (RoW)

     7.6.1 Rest of the World (RoW) Probiotics Market Revenue, 2013 – 2020 (USD million)

     7.6.2 Rest of the World (RoW) probiotics market revenue, by application, 2013 – 2020 (USD million)

     7.6.3 Rest Of The World (RoW) probiotics market revenue, by end user, 2013 – 2020 (USD million)

     7.6.4 RoW probiotics market share, by strain type, 2013 – 2020 (USD million)

     7.6.5 RoW probiotics market share, by country, 2013 Vs 2020

 

Chapter 8 Company Profiles

8.1 BioGaia AB

     8.1.1 Company overview:

     8.1.2 Financial overview:

     8.1.3 Business strategies:

     8.1.4 Recent developments:

8.2 Chr. Hansen

     8.2.1 Company overview:

     8.2.2 Financial overview:

     8.2.3 Business strategies:

     8.2.4 Recent developments

8.3 Groupe Danone S.A.

     8.3.1 Company overview:

     8.3.2 Financial overview:

     8.3.3 Business strategies:

     8.3.4 Recent developments:

8.4 Nestle S.A.

     8.4.1 Company overview:

     8.4.2 Financial overview:

     8.4.3 Business strategies:

     8.4.4 Recent developments:

8.5 PROBI AB

     8.5.1 Company overview:

     8.5.2 Financial overview:

     8.5.3 Business strategies:

     8.5.4 Recent developments:

8.6 Lifeway Foods, Inc.

     8.6.1 Company overview:

     8.6.2 Financial overview:

     8.6.3 Business strategies:

     8.6.4 1.6.4-Recent Developments

8.7 Mother Dairy

     8.7.1 Company overview

     8.7.2 Business strategies

     8.7.3 Recent developments

8.8 General Mills, Inc.

     8.8.1 Company overview

     8.8.2 Financial overview

     8.8.3 Business strategies

     8.8.4 Recent developments

8.9 China-Biotics, Inc.

     8.9.1 Company overview

     8.9.2 Financial overview

     8.9.3 Business strategies

     8.9.4 Recent developments

8.10 Yakult Honsha Co., ltd

     8.10.1 Company overview

     8.10.2 Financial overview

     8.10.3 Business strategies

     8.10.4 Recent developments

     8.11 E. I. du Pont de Nemours and Company

     8.11.1 Company overview:

     8.11.2 Financial overview:

     8.11.3 Business strategies:

     8.11.4 Recent developments

List of Figures

 

FIG. 1 Global probiotics market revenue, 2013 – 2020 (USD million)

FIG. 2 Probiotics Landscape

FIG. 3 Various health benefits of probiotics

FIG. 4 Probiotics Value chain Analysis

FIG. 5 Per capita expenditure on probiotics, by region, 2011 (USD/Person/Per annum)

FIG. 6 New functional food product launches (2008 – 2011)

FIG. 7 Awareness trends about benefits of probiotics in the U.S. (2007 - 2011)

FIG. 8 Porter’s five force analysis for probiotics market

FIG. 9 Global Probiotics Market Revenue Share, By Company, 2013 (%)

FIG. 10 Global Probiotics Market Attractiveness, By Application, 2013

FIG. 11 Global probiotics market attractiveness, by end user, 2013

FIG. 12 Global probiotics market revenue share, by application, 2013 Vs. 2020

FIG. 13 Global probiotic food & beverages Market Revenue, 2013 – 2020

FIG. 14 Global Probiotics dietary supplement Market Revenue, 2013 – 2020

FIG. 15 Global probiotics animal feed market revenue, 2013 – 2020 (USD million)

FIG. 16 Global Probiotics market share, by end-user, 2013 Vs. 2020

FIG. 17 Global human probiotics market revenue, 2013 – 2020 (USD million)

FIG. 18 Global animal probiotics market revenue, 2013 – 2020 (USD million)

FIG. 19 Global probiotics market share, by probiotics strain type, 2013 Vs. 2020, (%)

FIG. 20 Global Probiotics market share, by Geography, 2013 Vs 2020

FIG. 21 North America probiotics market revenue, 2013 – 2020 (USD million)

FIG. 22 North America probiotics market share, by country, 2013 vs. 2020

FIG. 23 Europe probiotics market revenue, 2014 – 2020 (USD million)

FIG. 24 Europe probiotics market share, by country, 2013 Vs 2020

FIG. 25 Russia probiotics market revenue, 2014 - 2020 (USD million)

FIG. 26 Asia Pacific probiotics market revenue, 2013 - 2020 (USD million)

FIG. 27 Asia-Pacific probiotics market share, by country, 2013 Vs 2020

FIG. 28 Rest of the World (RoW) probiotics market revenue, 2013 - 2020 (USD million)

FIG. 29 RoW probiotics market share, by country, 2013 Vs 2020

FIG. 30 BioGaia AB. annual revenue, 2012 – 2014 (USD million)

FIG. 31 Chr. Hansen annual revenue, 2012 – 2014 (USD million)

FIG. 32 Groupe Danone S.A. annual revenue, 2012 – 2014 (USD million)

FIG. 33 Nestle S.A. annual revenue, 2012 – 2014 (USD million)

FIG. 34 Probi AB annual revenue, 2012 – 2014 (USD million)

FIG. 35 Lifeway Foods Inc. Annual revenue, 2012 – 2014 (USD million)

FIG. 36 General Mills Inc. annual revenue, 2012 – 2014 (USD million)

FIG. 37 Yakult Honsha annual revenue, 2012 – 2014 (USD million)

FIG. 38 E.I. du Pont de Nemours and Company annual revenue, 2012 – 2014 (USD million)

List of Tables

 

TABLE 1 Global Probiotics Market Snapshot

TABLE 2 Drivers of probiotics market: Impact Analysis

TABLE 3 Various diseases and efficiency levels of probiotics

TABLE 4 Restraints for probiotics market: Impact analysis

TABLE 5 North America probiotics market revenue, by application, 2013 – 2020 (USD million)

TABLE 6 North America probiotics market revenue, by end-user, 2013 – 2020 (USD million)

TABLE 7 North America probiotics market share, by strain type, 2013 – 2020 (USD million)

TABLE 8 Europe probiotics market revenue, by application, 2013 – 2020 (USD million)

TABLE 9 Europe probiotics market revenue, by end-users, 2013 – 2020 (USD million)

TABLE 10 Europe probiotics market share, by strain type, 2013 – 2020 (USD million)

TABLE 11 Russia probiotics market revenue, by application, 2013 – 2020 (USD million)

TABLE 12 Russia probiotics market revenue, by end user, 2013 – 2020 (USD million)

TABLE 13 Russia probiotics market share, by strain type, 2013 – 2020 (USD million)

TABLE 14 Asia Pacific probiotics market revenue, by application, 2013 – 2020 (USD million)

TABLE 15 Asia Pacific probiotics market revenue, by end user, 2013 – 2020 (USD million)

TABLE 16 Asia Pacific probiotic market share, by strain type, 2013 – 2020 (USD million)

TABLE 17 Rest of the World (RoW) probiotics market revenue, by application, 2013 – 2020 (USD million)

TABLE 18 Rest of the World (RoW) probiotics market revenue, by end user, 2013 – 2020 (USD million)

TABLE 19 RoW probiotics market share, by strain type, 2013 – 2020 (USD million)

Probiotic market is expected to experience steady growth over the forecast period. Probiotics are live microorganisms which help to sustain the balance of organisms in the intestines. When administered in adequate amounts, they confer health benefits and provide prevention from diseases to the host. It can be formulated into many different types of products such as foods, beverages, dietary supplements and animal feed. In dietary supplements, probiotics can be used as capsule, tablet or in powder form. Species of streptococcus, bifidobacterium and lactobacillus are most commonly used types of probiotics strains, but some bacillus and E. coli species and the yeast are also used as probiotics. 

Probiotics are part of the much larger functional food and beverages market and is one of the prime beneficiaries of the latest growth trend of fortified and functional foods. Until 2013, Japan, the U.S, and Western Europe were the largest markets for probiotics, both in terms of consumption as well as growth. Since 2013, Asia Pacific, Eastern Europe and Brazil have a tremendous rise in revenue for probiotics and are expected to remain so in the product growth stage over the next five years. The Middle East, Africa and other countries in Rest of the World (RoW) are the latest potential markets and are showing exceptional growth in consumption of probiotics. These regions are forecast to have continued growth and will be the future epicenters of global probiotics sales by 2020.

In the report, the probiotic market is segmented into by application, by end user and by strain types. By application probiotics market is segmented in food and beverages, dietary supplements and animal feed. By end user, the market is segmented into human probiotics and animal probiotics. In addition, the probiotics market is segmented into by different strain types that include lactobacillus, streptococcus, bifidobacterium, yeast and spore formers among others. 

The primary reasons for the success of probiotics fortified foods in the global market are the increasing awareness about their potency and efficacy.  Moreover, increasing willingness of customers to pay extra for something “extra healthy” helps for the growth of the probiotics market. Probiotics find applications in dairy, non-dairy products, cereals, fermented meats, baked foods, dry fruits and other such markets. Probiotics are used either for human beings or for animals. 

The human probiotics market generated higher revenue than animal probiotics market and is one of the main factors driving the market in probiotic sales. The probiotic market has experienced diversified trends across different regions including North America, Europe, Russia, Asia Pacific and Rest of the World (RoW). Geographically, Asia Pacific region held the largest market share in 2013, and is expected to continue its dominance throughout the forecast period. In Asia Pacific, the probiotic market is expected to grow significantly, due to growing demand from leading markets such as Japan and China. Additionally, the markets of Asia-Pacific, Eastern Europe and Brazil are projected to be the major consumers of probiotics during the forecast period. At the same time, lack of standardization and higher cost are some of the factors restraining the probiotics market in the present scenario. Currently, probiotics market in North America is smaller as compared to other developed regions as lower availability of natural probiotics. However, this market is expected to witness decent growth during the forecast period. 

Probiotic market is dominated by key players such as Probi AB, BioGaia AB, Hansen A/S, Danisco, Chr. Nestle SA, Yakult Honsha Co. Ltd., Lifeway Foods Inc. 

Global probiotic market is valued at USD 62,691.9 million in 2014 and is expected to reach USD 96,046.8 million by 2020, growing at a CAGR of 7.4% from 2014 to 2020. The growth in the probiotic market is primarily attributed to growing demand for healthy food and beverages. In addition, the increasing awareness of health benefits of probiotic consumption among the consumers in different markets such as Japan, China, U.K., the U.S. and Brazil is fueling the demand for probiotics based products. 

global-probiotics-market

 


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