Market Research Reports

Probiotic Market - Global Industry Analysis, Size, Share, Growth and Forecast 2014 - 2020

106pages
Published Date: 2015-05-22
 

Description



The global probiotics market is expected to witness steady growth during the forecast period from 2014 to 2020. This is due to increasing demand for probiotics among the growing number of health conscious consumers. Large number of health benefits associated with probiotic products is one of the major factors boosting the demand for probiotics based products. These are widely used to prevent the proliferation of potential diseases, improve digestion, immunity power to resist infectious diseases of the gut, and stimulate gastro intestinal immunity. Globally, probiotics are used majorly as a replacement of antibiotics and growth promoters. 

This research is specially designed to estimate and analyze the demand and performance of probiotics based products in a global scenario. The research provides in-depth analysis of probiotic ingredients and product manufacturers, product sales, and trend analysis by segments and demand by geography. The report covers all the major product segments of the probiotics market and provides historical data, statistically refined forecast and in-depth analysis for the segments covered.

The report provides detailed forecast and analysis of the global probiotics market. The forecast provided in the report is based on revenue (USD million) for the period from 2014 to 2020. For better understanding of the probiotics market, we have included detailed analysis of the drivers, restraints and future opportunities (DROs) and their impact on market growth during the forecast period. In addition, Porter’s five forces analysis and value chain analysis of the probiotics market gives a clear idea of the market scenario. Furthermore, the report comprises market attractiveness analysis, wherein the different applications of probiotics are analyzed based on their market size and growth rate. We have also covered the existing market scenario of probiotics and highlighted future trends that are likely to affect demand for probiotics. In addition, the study includes a detailed competitive landscape comprising the market share of the top companies.

This report segments the probiotics market based on application, end-user, strains types and geography. By application, probiotics market is segmented into food and beverages, dietary supplements and animal feed. Forecast for each segment is provided in terms of revenue (USD million). Based on geography, the probiotics market has been segmented into North America, Europe, Russia, Asia Pacific and Rest of the World (RoW). Under the scope of the report, each region is further segmented country wise that provides the market share of probiotics in each country. The study covers major countries such as the U.S. and Canada in North America; Japan, China, India and Australia in Asia Pacific. Furthermore, Russia, Germany, U.K., Italy, and France in Europe; and Brazil and the Middle East under RoW are covered under the scope of the report. The market size and forecast from 2014 to 2020 have been provided in the report. 

Furthermore, the scope of the report scrutinizes different factors influencing and hindering the growth of the probiotics market. Porter’s five forces analysis offers insights into the market competition throughout its value chain. The market attractiveness analysis covered in the report highlights major areas mature for investment in this industry. The report would help manufacturers, suppliers and distributors to understand the current and future trends in this market and frame their business strategies accordingly. 

Key players in the probiotics market include Chr. Hansen, Danisco, Yakult Honsha, Danone, and Nestlé S.A. Probiotics are sold through a wide range of distribution channels such as hypermarkets/supermarkets, convenience stores, retailers, food and drinks specialists among others. The existence of a strong distribution channel is one of the key factors driving the probiotics market. These above mentioned distribution channels are the most preferred channels for the sale of probiotics based products.. Convenience stores and supermarkets have become popular channels for purchase of goods due to improvement in the living standard of people in several developed countries. Supermarkets and hypermarkets are likely to dominate the distribution channels by 2020.

The scope of the study presents a comprehensive evaluation of the stakeholder strategies and winning imperatives for them by segmenting the probiotics market as below:
  • Global probiotics market, by application
    • Food and beverages
    • Dietary supplements
    • Animal feed
  • Global probiotics market, by end use
    • Human probiotics
    • Animal probiotics
  • Global probiotics market, by strain types
    • Lactobacillus
    • Streptococcus
    • Bifidobacterium
    • Yeast
    • Spore Formers
    • Others
In addition the report provides cross-sectional analysis of all the above segments with respect to the following geographical markets:
  • Global probiotics market, by geography
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • U.K.
    • France
    • Italy
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • Rest of Europe
  • Rest of the World (RoW)
    • Brazil
    • Middle East
    • Rest of RoW

Table of Contents



Chapter 1 Preface
1.1 Report description
1.2 Market segmentation
1.3 Research scope
1.4 Research methodology

Chapter 2 Executive Summary

Chapter 3 Market Overview
3.1 Introduction
     3.1.1 Various health benefits of probiotics
3.2 Probiotics Value chain analysis
3.3 Market dynamics
     3.3.1 Market drivers
             3.3.1.1 Rising awareness for improvement of gut health
                       3.3.1.1.1 Per capita expenditure on probiotics, by region, 2011 (USD/person/per annum)
             3.3.1.2 Efficiency of the probiotics bacteria
             3.3.1.3 Growing consumption of functional foods
                       3.3.1.3.1 New functional food product launches, (2008 – 2011)
     3.3.2 Market Restraints
             3.3.2.1 Lack of standardization in the probiotics industry
             3.3.2.2 Unawareness about the benefits of probiotics
     3.3.3 Market Opportunities
             3.3.3.1 Increasing demand in emerging economies
             3.3.3.2 Generating awareness about benefits of probiotics
                       3.3.3.2.1 Awareness trends about benefits of probiotics in the U.S. (2007 – 2011)
             3.3.3.3 Development of probiotics in new application areas
             3.3.3.4 Ban on antibiotic use in animal feed
3.4 Porter’s five force analysis
     3.4.1 Bargaining power of suppliers
     3.4.2 Bargaining power of buyers
     3.4.3 Threat of new entrants
     3.4.4 Threat of substitutes
     3.4.5 Degree of competition
3.5 Company market share analysis
3.6 Global probiotics market: market attractiveness
     3.6.1 Global probiotics market attractiveness, by application
     3.6.2 Global probiotics market: market attractiveness, by end user

Chapter 4 Global Probiotics Market, by Application
4.1 Overview
     4.1.1 Global probiotics market share, by application, 2013 Vs 2020
4.2 Probiotics Food and Beverages
     4.2.1 Global probiotic food and beverages market revenue, 2013 – 2020 (USD million)
4.3 Probiotics Dietary Supplements
     4.3.1 Global probiotics dietary supplements market revenue, 2013 – 2020 (USD million)
4.4 Probiotics Animal Feed
     4.4.1 Global probiotics animal feed market revenue, 2013 – 2020 (USD million)

Chapter 5 Global Probiotics Market, by End-User
5.1 Overview
     5.1.1 Global probiotics market share, by end-user, 2013 Vs. 2020
5.2 Human Probiotics
     5.2.1 Global human probiotics market revenue, 2013 – 2020 (USD million)
5.3 Animal Probiotics
     5.3.1 Global animal probiotics market revenue, 2013 – 2020 (USD million)

Chapter 6 Global Probiotics Market, by Strain Types
6.1 Overview
     6.1.1 Global probiotics market share, by probiotic strain types, 2013 Vs. 2020, (%)
     6.1.2 Global probiotics market share, by probiotics strain types, 2013 – 2020 (%)

Chapter 7 Global Probiotics Market by Geography
7.1 Overview
     7.1.1 Global probiotics market share, by geography, 2013 Vs 2020
7.2 North America
     7.2.1 North America probiotics market revenue, 2013 – 2020 (USD million)
     7.2.2 North America probiotics market revenue, by application, 2013 – 2020 (USD million)
     7.2.3 North America probiotics market revenue, by end-user, 2013 – 2020 (USD million)
     7.2.4 North America probiotics market share, by strain type, 2013 – 2020 (USD million)
     7.2.5 North America probiotics market share, by country, 2013 vs. 2020
7.3 Europe
     7.3.1 Europe probiotics market revenue, 2014 – 2020 (USD million)
     7.3.2 Europe probiotics market revenue, by application, 2013 – 2020 (USD million)
     7.3.3 Europe probiotics market revenue, by end-users, 2013 – 2020 (USD million)
     7.3.4 Europe probiotics market share, by strain type, 2013 – 2020 (USD million)
     7.3.5 Europe probiotics market share, by country, 2013 Vs 2020
7.4 Russia
     7.4.1 Russia probiotics market revenue, 2014 – 2020 (USD million)
     7.4.2 Russia probiotics market revenue, by application, 2013 – 2020 (USD million)
     7.4.3 Russia probiotics market revenue, by end user, 2013 – 2020 (USD million)
     7.4.4 Russia probiotics market share, by strain type, 2013 – 2020 (USD million)
7.5 Asia Pacific
     7.5.1 Asia Pacific probiotics market revenue, 2013 – 2020 (USD million)
     7.5.2 Asia Pacific probiotics market revenue, by application, 2013 – 2020 (USD million)
     7.5.3 Asia Pacific probiotics market revenue, by end user, 2013 – 2020 (USD million)
     7.5.4 Asia Pacific probiotics market share, by strain type, 2013 – 2020 (USD million)
     7.5.5 Asia-Pacific probiotics market share, by country, 2013 Vs 2020
7.6 Rest of the World (RoW)
     7.6.1 Rest of the World (RoW) Probiotics Market Revenue, 2013 – 2020 (USD million)
     7.6.2 Rest of the World (RoW) probiotics market revenue, by application, 2013 – 2020 (USD million)
     7.6.3 Rest Of The World (RoW) probiotics market revenue, by end user, 2013 – 2020 (USD million)
     7.6.4 RoW probiotics market share, by strain type, 2013 – 2020 (USD million)
     7.6.5 RoW probiotics market share, by country, 2013 Vs 2020

Chapter 8 Company Profiles
8.1 BioGaia AB
     8.1.1 Company overview:
     8.1.2 Financial overview:
     8.1.3 Business strategies:
     8.1.4 Recent developments:
8.2 Chr. Hansen
     8.2.1 Company overview:
     8.2.2 Financial overview:
     8.2.3 Business strategies:
     8.2.4 Recent developments
8.3 Groupe Danone S.A.
     8.3.1 Company overview:
     8.3.2 Financial overview:
     8.3.3 Business strategies:
     8.3.4 Recent developments:
8.4 Nestle S.A.
     8.4.1 Company overview:
     8.4.2 Financial overview:
     8.4.3 Business strategies:
     8.4.4 Recent developments:
8.5 PROBI AB
     8.5.1 Company overview:
     8.5.2 Financial overview:
     8.5.3 Business strategies:
     8.5.4 Recent developments:
8.6 Lifeway Foods, Inc.
     8.6.1 Company overview:
     8.6.2 Financial overview:
     8.6.3 Business strategies:
     8.6.4 1.6.4-Recent Developments
8.7 Mother Dairy
     8.7.1 Company overview
     8.7.2 Business strategies
     8.7.3 Recent developments
8.8 General Mills, Inc.
     8.8.1 Company overview
     8.8.2 Financial overview
     8.8.3 Business strategies
     8.8.4 Recent developments
8.9 China-Biotics, Inc.
     8.9.1 Company overview
     8.9.2 Financial overview
     8.9.3 Business strategies
     8.9.4 Recent developments
8.10 Yakult Honsha Co., ltd
     8.10.1 Company overview
     8.10.2 Financial overview
     8.10.3 Business strategies
     8.10.4 Recent developments
     8.11 E. I. du Pont de Nemours and Company
     8.11.1 Company overview:
     8.11.2 Financial overview:
     8.11.3 Business strategies:
     8.11.4 Recent developments

List of Figures

FIG. 1 Global probiotics market revenue, 2013 – 2020 (USD million)
FIG. 2 Probiotics Landscape
FIG. 3 Various health benefits of probiotics
FIG. 4 Probiotics Value chain Analysis
FIG. 5 Per capita expenditure on probiotics, by region, 2011 (USD/Person/Per annum)
FIG. 6 New functional food product launches (2008 – 2011)
FIG. 7 Awareness trends about benefits of probiotics in the U.S. (2007 - 2011)
FIG. 8 Porter’s five force analysis for probiotics market
FIG. 9 Global Probiotics Market Revenue Share, By Company, 2013 (%)
FIG. 10 Global Probiotics Market Attractiveness, By Application, 2013
FIG. 11 Global probiotics market attractiveness, by end user, 2013
FIG. 12 Global probiotics market revenue share, by application, 2013 Vs. 2020
FIG. 13 Global probiotic food & beverages Market Revenue, 2013 – 2020
FIG. 14 Global Probiotics dietary supplement Market Revenue, 2013 – 2020
FIG. 15 Global probiotics animal feed market revenue, 2013 – 2020 (USD million)
FIG. 16 Global Probiotics market share, by end-user, 2013 Vs. 2020
FIG. 17 Global human probiotics market revenue, 2013 – 2020 (USD million)
FIG. 18 Global animal probiotics market revenue, 2013 – 2020 (USD million)
FIG. 19 Global probiotics market share, by probiotics strain type, 2013 Vs. 2020, (%)
FIG. 20 Global Probiotics market share, by Geography, 2013 Vs 2020
FIG. 21 North America probiotics market revenue, 2013 – 2020 (USD million)
FIG. 22 North America probiotics market share, by country, 2013 vs. 2020
FIG. 23 Europe probiotics market revenue, 2014 – 2020 (USD million)
FIG. 24 Europe probiotics market share, by country, 2013 Vs 2020
FIG. 25 Russia probiotics market revenue, 2014 - 2020 (USD million)
FIG. 26 Asia Pacific probiotics market revenue, 2013 - 2020 (USD million)
FIG. 27 Asia-Pacific probiotics market share, by country, 2013 Vs 2020
FIG. 28 Rest of the World (RoW) probiotics market revenue, 2013 - 2020 (USD million)
FIG. 29 RoW probiotics market share, by country, 2013 Vs 2020
FIG. 30 BioGaia AB. annual revenue, 2012 – 2014 (USD million)
FIG. 31 Chr. Hansen annual revenue, 2012 – 2014 (USD million)
FIG. 32 Groupe Danone S.A. annual revenue, 2012 – 2014 (USD million)
FIG. 33 Nestle S.A. annual revenue, 2012 – 2014 (USD million)
FIG. 34 Probi AB annual revenue, 2012 – 2014 (USD million)
FIG. 35 Lifeway Foods Inc. Annual revenue, 2012 – 2014 (USD million)
FIG. 36 General Mills Inc. annual revenue, 2012 – 2014 (USD million)
FIG. 37 Yakult Honsha annual revenue, 2012 – 2014 (USD million)
FIG. 38 E.I. du Pont de Nemours and Company annual revenue, 2012 – 2014 (USD million)

List of Tables

TABLE 1 Global Probiotics Market Snapshot
TABLE 2 Drivers of probiotics market: Impact Analysis
TABLE 3 Various diseases and efficiency levels of probiotics
TABLE 4 Restraints for probiotics market: Impact analysis
TABLE 5 North America probiotics market revenue, by application, 2013 – 2020 (USD million)
TABLE 6 North America probiotics market revenue, by end-user, 2013 – 2020 (USD million)
TABLE 7 North America probiotics market share, by strain type, 2013 – 2020 (USD million)
TABLE 8 Europe probiotics market revenue, by application, 2013 – 2020 (USD million)
TABLE 9 Europe probiotics market revenue, by end-users, 2013 – 2020 (USD million)
TABLE 10 Europe probiotics market share, by strain type, 2013 – 2020 (USD million)
TABLE 11 Russia probiotics market revenue, by application, 2013 – 2020 (USD million)
TABLE 12 Russia probiotics market revenue, by end user, 2013 – 2020 (USD million)
TABLE 13 Russia probiotics market share, by strain type, 2013 – 2020 (USD million)
TABLE 14 Asia Pacific probiotics market revenue, by application, 2013 – 2020 (USD million)
TABLE 15 Asia Pacific probiotics market revenue, by end user, 2013 – 2020 (USD million)
TABLE 16 Asia Pacific probiotic market share, by strain type, 2013 – 2020 (USD million)
TABLE 17 Rest of the World (RoW) probiotics market revenue, by application, 2013 – 2020 (USD million)
TABLE 18 Rest of the World (RoW) probiotics market revenue, by end user, 2013 – 2020 (USD million)
TABLE 19 RoW probiotics market share, by strain type, 2013 – 2020 (USD million)

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Free Market Analysis



Probiotic market is expected to experience steady growth over the forecast period. Probiotics are live microorganisms which help to sustain the balance of organisms in the intestines. When administered in adequate amounts, they confer health benefits and provide prevention from diseases to the host. It can be formulated into many different types of products such as foods, beverages, dietary supplements and animal feed. In dietary supplements, probiotics can be used as capsule, tablet or in powder form. Species of streptococcus, bifidobacterium and lactobacillus are most commonly used types of probiotics strains, but some bacillus and E. coli species and the yeast are also used as probiotics

In the report, the probiotic market is segmented into by application, by end user and by strain types. By application probiotics market is segmented in food and beverages, dietary supplements and animal feed. By end user, the market is segmented into human probiotics and animal probiotics. In addition, the probiotics market is segmented into by different strain types that include lactobacillus, streptococcus, bifidobacterium, yeast and spore formers among others. 

The primary reasons for the success of probiotics fortified foods in the global market are the increasing awareness about their potency and efficacy.  Moreover, increasing willingness of customers to pay extra for something “extra healthy” helps for the growth of the probiotics market. . Probiotics find applications in dairy, non-dairy products, cereals, fermented meats, baked foods, dry fruits and other such markets. Probiotics are used either for human beings or for animals. 

The human probiotics market generated higher revenue than animal probiotics market and is one of the main factors driving the market in probiotic sales. The probiotic market has experienced diversified trends across different regions including North America, Europe, Russia, Asia Pacific and Rest of the World (RoW). Geographically, Asia Pacific region held the largest market share in 2013, and is expected to continue its dominance throughout the forecast period. In Asia Pacific, the probiotic market is expected to grow significantly, due to growing demand from leading markets such as Japan and China. Additionally, the markets of Asia-Pacific, Eastern Europe and Brazil are projected to be the major consumers of probiotics during the forecast period. At the same time, lack of standardization and higher cost are some of the factors restraining the probiotics market in the present scenario. Currently, probiotics market in North America is smaller as compared to other developed regions as lower availability of natural probiotics. However, this market is expected to witness decent growth during the forecast period. 

Probiotic market is dominated by key players such as Probi AB, BioGaia AB, Hansen A/S, Danisco, Chr. Nestle SA, Yakult Honsha Co. Ltd., Lifeway Foods Inc. 

Global probiotic market is valued at USD 62,691.9 million in 2014 and is expected to reach USD 96,046.8 million by 2020, growing at a CAGR of 7.4% from 2014 to 2020. The growth in the probiotic market is primarily attributed to growing demand for healthy food and beverages. In addition, the increasing awareness of health benefits of probiotic consumption among the consumers in different markets such as Japan, China, U.K., the U.S. and Brazil is fueling the demand for probiotics based products. 
 

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