According to a recent market research report published by Transparency Market Research, Curved Televisions Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2013 - 2019 the enhanced features offered by LED televisions are expected to boost the global curved televisions market. The curved televisions market was worth US$0.14 billion in 2013 and with increased demand, the overall market is expected to take a leap at a CAGR of 96.7% during the period between 2013 and 2019, and reach a valuation of US$8.4 billion by 2019. Curved screen offers wider field of view than a flat screen and lets viewers see more of the picture without turning their heads.
Browse the full Curved Televisions Market (By Screen Size - Large-sized Curved Televisions, Mid-sized Curved Televisions and Small-sized Curved Televisions) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2013 - 2019 report at http://www.transparencymarketresearch.com/curved-televisions-market.html
Light emitting diode (LED) and organic light emitting diode (OLED) screen technology used in curved televisions enhance the image quality compared to the flat LCD screens. Some of the advanced features of curved televisions are 3D compatibility, ultra high definition (UHD) resolution, auto depth enhancer, and high contrast and less reflection. Also, curved OLED television decreases power consumption substantially. These factors are expected to fuel the growth of the global curved televisions market.
However, curved LED or OLED televisions are priced steeply which is going to restrict the growth of the curved televisions market during the forecast horizon. OLED screen technology emits its own light through the thin television screen and hence, can be bent to the desired curvature. Manufacturers in curved televisions market have invested heavily in the technology and this has resulted to the increased prices of curved televisions. With its advanced features, curved televisions are gaining attention from the customers and its increasing penetration into residential market is expected to open new opportunities for the global curved televisions market. Depending on the screen size, the global curved televisions market has been segmented into large-sized curve televisions, mid-sized curve televisions, and small-sized curve televisions. Mid-sized curve television segment dominated the overall market in 2013 and is expected to be the leading segment of the market during the period from 2013 to 2019.
The global curved televisions market has been divided into four key regions: Europe, Asia Pacific, North America, and Rest of the World. In 2013, in terms of revenue share, North America was the leading regional segment of the market, closely followed by Europe. The demand from North America was due to the increased usage of curved LED and OLED televisions in commercial buildings and retails shops. However, during the forecast period, Asia Pacific is expected to witness high revenue growth, owing to the growing adoption of curved televisions in China and India. Also, the presence of key market players such as LG and Samsung is expected to further push the market growth in the region.
Some of the key players in the global curved televisions market are LG Electronics, Sichuan Changhong Electronics, Samsung Electronics, Sony Corp., and Haier Electronics Group. The industry players are focused on innovating the LED and OLED screen televisions. LG has announced recently that it is working on its traditional curved LED television to transform it into ‘Wallpaper TV’. Samsung is also developing its OLED television panels to create a healthy competition in the global curved televisions market.
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