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Published Date: 2014-04-22Number of Pages: 121

Green Energy Market (Solar PV, Wind energy, Hydroelectric power, Bio-fuels, Geothermal energy) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2013 - 2019

Green energy is the energy derived from clean sources producing minimal pollution and includes solar photovoltaic, hydropower, wind energy, bio-fuels and geothermal. Increased investments in technology research and development, supportive regulatory frameworks, increased awareness and energy security issues and environmental concerns among others are fuelling the growth in demand for clean and green energy.

The total green energy market in terms of revenue was USD 470.10 billion in 2012. According to estimates, the market would grow at a CAGR of 8.3% over the period from 2013 to 2019. In 2012, North America was the leading market for wind, hydro and geothermal energies. As per estimates, green energy market in Asia Pacific would grow at a growth rate higher than the global average. Energy demand is rising rapidly in Asia Pacific region driven by increased spending power and technological improvements.

Hydroelectric power was the dominant source of energy in 2012 due to a large pre-installed base capacity. Solar PV is expected to be the fastest growing renewable source of energy during 2013 to 2019. Solar PV market would cross wind energy by 2017, in terms of revenue. Demand for solar PV is led by its increased efficiency and declining costs. Inverters form approximately 8%-10% of the total cost for solar installation, which is a significant portion.

The global market for solar PV inverters declined in 2013 in terms of revenue despite rise in PV inverter shipments. However, for the year 2014 and beyond the solar PV inverter market would experience a steady growth in revenue as the average selling prices stabilize. In recent years, residential sector has been a fast emerging end-user in terms of green energy consumption and this trend is expected to continue over the coming years. There has been significant growth in residential photovoltaic installations led by increasingly attractive cost economics and rational net metering policies. Further, growth of the green energy market in the commercial sector is led by increased government regulations and compliance requirements.

In 2012, the overall market for green energy was highly fragmented with several global and local players competing across different green energy market segments. The major players in green energy market included First Solar Inc, ABB Ltd., Alterra Power Corporation, Kyocera Solar Inc, Nordex SE, Hanwha Q Cells GmbH, Calpine Corporation, Suzlon Energy Ltd., U.S. Geothermal Inc, Yingli Green Energy Holding Co. Ltd., Enercon GmbH, GE Energy, JA Solar Holdings Co. Ltd., Suntech Power Holdings Co. Ltd., Enphase Energy Inc and Archer Daniels Midland Company, among others.

Table of Content
 
Chapter 1 Preface
1.1 Report description
1.2 Research scope
1.3 Research methodology
 
Chapter 2 Executive summary
 
Chapter 3 Global Green Energy Market Analysis
3.1 Market overview
3.2 Renewable energy selected indicator data
3.3 Factor analysis
      3.3.1 Market drivers
               3.3.1.1 Climate change and environmental issues
               3.3.1.2 Need for energy security driving demand for green energy
               3.3.1.3 Increased reliability and reducing costs fuelling consumer demand
      3.3.2 Market restraints
               3.3.2.1 Higher relative costs of green energy technologies
      3.3.3 Market opportunities
               3.3.3.1 Opportunities for new markets and industries
3.4 Value chain analysis
3.5 Porter’s five forces analysis
      3.5.1 Bargaining power of suppliers - low
      3.5.2 Bargaining power of buyers – low
      3.5.3 Threat of new entrants – medium
      3.5.4 Threat of substitutes - medium
      3.5.5 Degree of competition – high
3.6 Green energy market share analysis
      3.6.1 Solar PV market share analysis, 2012 (% revenue)
      3.6.2 Wind energy market share analysis, 2012 (% revenue)
      3.6.3 Bio-fuels market share analysis, 2012 (% revenue)
      3.6.4 Geothermal energy market share analysis, 2012 (% revenue)
      3.6.5 Hydropower utility company market share analysis, 2012 (revenue %)
 
Chapter 4 Global Green Energy Market Analysis, By Energy Type 2013 - 2019
4.1 Introduction
      4.1.1 Global green energy market size and forecast, 2012 – 2019 (USD billion)
4.2 Solar photovoltaic (PV)
      4.2.1 Solar PV inverters
               4.2.1.1 Solar PV inverter market size and forecast, (micro-inverter, string inverter and central inverter) 2012-2019 (USD billion)
               4.2.1.2 Micro-inverters
               4.2.1.3 String inverters
               4.2.1.4 Central inverters
4.3 Wind energy
4.4 Hydroelectric power
4.5 Bio-fuels
4.6 Geothermal energy
 
Chapter 5 Global Green Energy Market Analysis, By End-user2013 - 2019
5.1 Introduction
5.2 Residential
5.3 Commercial
5.4 Industrial
 
Chapter 6 Global Green Energy Market Analysis, By Region 2013 - 2019
6.1 Introduction
6.2 North America green energy market
      6.2.1 North America green energy market size and forecast, by type 2012 – 2019 (USD billion)
      6.2.2 North America solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
      6.2.3 North America green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
6.3 Europe green energy market
      6.3.1 Europe green energy market size and forecast, by type 2012 – 2019 (USD billion)
      6.3.2 Europe solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
      6.3.3 Europe green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
6.4 Asia Pacific green energy market
      6.4.1 Asia Pacific green energy market size and forecast, by type 2012 – 2019 (USD billion)
      6.4.2 Asia Pacific solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
      6.4.3 Asia Pacific green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
6.5 Rest of the World (RoW) green energy market
      6.5.1 RoW green energy market size and forecast, by type 2012 – 2019 (USD billion)
      6.5.2 RoW solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
      6.5.3 RoW green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
 
Chapter 7 Company Profiles
7.1 ABB Ltd.
      7.1.1 Company overview
      7.1.2 Financial overview
      7.1.3 Business strategy
      7.1.4 SWOT analysis
      7.1.5 Recent developments
7.2 Alterra Power Corporation
      7.2.1 Company overview
      7.2.2 Financial overview
      7.2.3 Business strategy
      7.2.4 SWOT analysis
      7.2.5 Recent developments
7.3 Kyocera Solar, Inc.
      7.3.1 Company overview
      7.3.2 Financial overview
      7.3.3 Business strategy
      7.3.4 SWOT analysis
      7.3.5 Recent developments
7.4 Nordex SE
      7.4.1 Company overview
      7.4.2 Financial overview
      7.4.3 Business strategy
      7.4.4 SWOT analysis
      7.4.5 Recent developments
7.5 Hanwha Q Cells GmbH
      7.5.1 Company overview
      7.5.2 Financial overview
      7.5.3 Business strategy
      7.5.4 SWOT analysis
      7.5.5 Recent developments
7.6 Sharp Corporation
      7.6.1 Company overview
      7.6.2 Financial overview
      7.6.3 Business strategy
      7.6.4 SWOT analysis
      7.6.5 Recent developments
7.7 Calpine Corporation
      7.7.1 Company overview
      7.7.2 Financial overview
      7.7.3 Business strategy
      7.7.4 SWOT analysis
      7.7.5 Recent developments
7.8 Suzlon Energy Ltd.
      7.8.1 Company overview
      7.8.2 Financial overview
      7.8.3 Business strategy
      7.8.4 SWOT analysis
      7.8.5 Recent developments
7.9 U.S. Geothermal Inc
      7.9.1 Company overview
      7.9.2 Financial overview
      7.9.3 Business strategy
      7.9.4 SWOT analysis
      7.9.5 Recent developments
7.10 Yingli Green Energy Holding Co. Ltd.
      7.10.1 Company overview
      7.10.2 Financial overview
      7.10.3 Business strategy
      7.10.4 SWOT analysis
      7.10.5 Recent developments
7.11 Enercon GmbH
      7.11.1 Company overview
      7.11.2 Financial overview
      7.11.3 Business strategy
      7.11.4 SWOT analysis
      7.11.5 Recent developments
7.12 GE Energy
      7.12.1 Company overview
      7.12.2 Financial overview
      7.12.3 Business strategy
      7.12.4 SWOT analysis
      7.12.5 Recent developments
7.13 First Solar, Inc.
      7.13.1 Company overview
      7.13.2 Financial overview
      7.13.3 Business strategy
      7.13.4 SWOT analysis
      7.13.5 Recent developments
7.14 JA Solar Holdings Co. Ltd.
      7.14.1 Company overview
      7.14.2 Financial overview
      7.14.3 Business strategy
      7.14.4 SWOT analysis
      7.14.5 Recent developments
7.15 Suntech Power Holdings Co. Ltd.
      7.15.1 Company overview
      7.15.2 Financial overview
      7.15.3 Business strategy
      7.15.4 SWOT analysis
      7.15.5 Recent developments
7.16 Enphase Energy, Inc.
      7.16.1 Company overview
      7.16.2 Financial overview
      7.16.3 Business strategy
      7.16.4 SWOT analysis
      7.16.5 Recent developments
7.17 Archer Daniels Midland Company
      7.17.1 Company overview
      7.17.2 Financial overview
      7.17.3 Business strategy
      7.17.4 SWOT analysis
      7.17.5 Recent developments
7.18 Siemens AG
      7.18.1 Company overview
      7.18.2 Financial overview
      7.18.3 Business strategy
      7.18.4 SWOT analysis
      7.18.5 Recent developments
7.19 National Hydroelectric Power Corporation (NHPC) Ltd.
      7.19.1 Company overview
      7.19.2 Financial overview
      7.19.3 Business strategy
      7.19.4 SWOT analysis
      7.19.5 Recent developments
7.20 Trina Solar Ltd.
      7.20.1 Company overview
      7.20.2 Financial overview
      7.20.3 Business strategy
      7.20.4 SWOT analysis
      7.20.5 Recent developments
7.21 Aventine Renewable Energy Inc
      7.21.1 Company overview
      7.21.2 Financial overview
      7.21.3 Business strategy
      7.21.4 SWOT analysis
      7.21.5 Recent developments
7.22 Power-One Inc
      7.22.1 Company overview
      7.22.2 Financial overview
      7.22.3 Business strategy
      7.22.4 SWOT analysis
      7.22.5 Recent developments

List of Figures
 
FIG. 1 Market segmentation: Global green energy market
FIG. 2 Falling price of utility-scale solar photovoltaic projects (cents per kWh)
FIG. 3 Electricity generation by fuel, 2012-2040 (trillion kilowatt-hours per year)
FIG. 4 Solar PV annual capacity additions, by region 2007 – 2018 (Gigawatts)
FIG. 5 Green energy market: value chain analysis
FIG. 6 Porter’s five forces analysis for green energy market
FIG. 7 Solar PV market share analysis, 2012 (% revenue)
FIG. 8 Wind energy market share analysis, 2012 (% revenue)
FIG. 9 Bio-fuels market share analysis, 2012 (% revenue)
FIG. 10 Geothermal energy market share analysis, 2012 (% revenue)
FIG. 11 Hydropower utility company market share analysis, 2012 (revenue %)
FIG. 12 Global green energy market shares, by type 2012 & 2019 (% revenue)
FIG. 13 Global green energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 14 Global solar PV market size and forecast, 2012 – 2019 (USD billion)
FIG. 15 Global wind energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 16 Global hydroelectric power market size and forecast, 2012 – 2019 (USD billion)
FIG. 17 Global bio-fuels market size and forecast, 2012 – 2019 (USD billion)
FIG. 18 Global geothermal energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 19 Global green energy market shares, by end-users 2012 & 2019 (% revenue)
FIG. 20 Global green energy market size and forecast for residential sector, 2012 – 2019 (USD billion)
FIG. 21 Global green energy market size and forecast for commercial sector, 2012 – 2019 (USD billion)
FIG. 22 Global green energy market size and forecast for industrial sector, 2012 – 2019 (USD million)
FIG. 23 Global green energy market shares, by geography 2012 & 2019 (% revenue)
FIG. 24 North America green energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 25 Europe green energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 26 Asia Pacific green energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 27 RoW green energy market size and forecast, 2012 – 2019 (USD billion)
FIG. 28 ABB Ltd. annual revenue, 2010 – 2012 (USD billion)
FIG. 29 Alterra Power Corp. annual revenue, 2011 – 2012 (USD million)
FIG. 30 Kyocera Corporation applied ceramic business segment annual revenue 2010-2012 (USD billion)
FIG. 31 Nordex SE annual revenue, 2010 – 2012 (USD million)
FIG. 32 Q Cells annual revenue, 2010 – 2011 (USD million)
FIG. 33 Sharp Corporation annual revenue, 2010 – 2012 (USD billion)
FIG. 34 Calpine Corporation annual revenue, 2010 – 2012 (USD billion)
FIG. 35 Suzlon Energy Ltd. annual revenue, 2010 – 2012 (USD billion)
FIG. 36 U.S. Geothermal Inc annual revenue, 2010 – 2012 (USD million)
FIG. 37 Yingli Green Energy Holding Co. Ltd. annual revenue, 2010 – 2012 (USD billion)
FIG. 38 GE Energy’s energy management business segment annual revenue, 2009 – 2012 (USD million)
FIG. 39 First Solar Inc annual revenue, 2010 – 2012 (USD million)
FIG. 40 JA Solar Holdings Co. Ltd. annual revenue, 2010 – 2012 (USD million)
FIG. 41 Suntech Power Holdings Co. Ltd. annual revenue, 2009 – 2012 (USD million)
FIG. 42 Enphase Energy Inc. annual revenue, 2010 – 2012 (USD million)
FIG. 43 Archer Daniels Midland Companyannual revenue, 2010 – 2012 (USD billion)
FIG. 44 Siemens AG energy sector business segment annual revenue, 2010 – 2012 (USD billion)
FIG. 45 NHPC Ltd. annual revenue, 2010 – 2013 (USD million)
FIG. 46 Trina Solar Ltd. annual revenue, 2010 – 2013 (USD million)
FIG. 47 Aventine Renewable Energy Holdings Inc annual revenue, 2010 – 2011 (USD million)
FIG. 48 Power-One Inc annual revenue, 2010 – 2011 (USD million)

List of Tables
 
TABLE 1 Snapshot of global green energy market
TABLE 2 Electricity access in 2009 - Regional aggregates
TABLE 3 Global renewable energy applications
TABLE 4 Renewable energy selected indicators
TABLE 5 Electricity production from hydroelectric sources (% of total capacity in 2012) for select countries
TABLE 6 Total bio-fuel production (thousand barrels per day)
TABLE 7 Estimated levelized cost of energy resources in 2018, (USD per MWh)
TABLE 8 Solar PV inverter market size and forecast, (micro-inverter, string inverter and central inverter)2012-2019 (USD billion)
TABLE 9 North America green energy market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 10 North America solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 11 North America green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
TABLE 12 Europe green energy market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 13 Europe solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 14 Europe green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
TABLE 15 Asia Pacific green energy market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 16 Asia Pacific solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 17 Asia Pacific green energy market size and forecast, by end-users 2012 – 2019 (USD billion)
TABLE 18 RoW green energy market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 19 RoW solar PV inverter market size and forecast, by type 2012 – 2019 (USD billion)
TABLE 20 RoW green energy market size and forecast, by end-users 2012 – 2019 (USD billion)

Green energy refers to energy synthesized from natural sources such as sunlight, rain, wind, tides, plants, and geothermal heat. Green energy sources have a negligible negative impact on the environment and are becoming popular as the substitutes of conventional energy sources such as oil, coal, and natural gas, which adversely affect the climate by producing pollutants. While green energy sources generate less than 20% of the world’s electricity, the capacity continues to grow steadily and an increasing number of countries are developing renewable energy installations. 

The report serves as a repository of analysis and information regarding various aspects of the global green energy market including value chain analysis, market dynamics, geographical segmentation, and competitive landscape. Historical data and current market scenario have been taken into account to derive the future trends of the market.

Overview of the Global Green Energy Market

The primary appeal of green energy resources is that they are capable of reducing carbon emissions in the power generation industry. The increasing awareness regarding environment conservation and energy security issues are driving the global green energy market. Moreover, the presence of supportive regulatory frameworks is promoting the use of renewable energy sources. Another factor fuelling the growth of the market is the increasing investments in research and development of energy-efficient products.

The global green energy market is poised to reach US$831.9 bn by 2019, rising at a CAGR of 8.3% from 2013 to 2019. Geographically, North America will continue to be the leading market until 2019. The Asia Pacific green energy market is anticipated to exhibit a significant CAGR of 10.3% over the forecast period. The growth of this regional market can be attributed to increasing energy demands due to rapidly growing population, the rise in spending power of the consumers, and technological advancements pertaining to energy production.

By type, the global green energy market is segmented into solar photovoltaic (PV), wind energy, geothermal energy, hydroelectric power, and bio-fuels. Hydroelectricity power was the leading source of energy by value in 2012 and due to a large pre-installed base capacity, the segment is anticipated to maintain its position until the end of 2019. However, the solar PV sector will expand at an impressive CAGR of 14.6% during the same period. Technological advancements and development of reliable, efficient, and innovative solar PV technologies at reduced costs are contributing to the growth of this segment. 

On the basis of end-user, the market is segmented into industrial, commercial, and residential. The commercial sector will continue to lead the market in terms of revenue until 2019 owing to favorable government regulations and increasing compliance requirements. Due to rising awareness regarding green energy and increasing installations of solar PV at homes, the residential sector is expected to rise at a noteworthy CAGR of 9.4% during the forecast period.

The global green energy market is highly fragmented in nature and is characterized by high competitive rivalry. Several global and local players are competing across different green energy market segments. The significant growth rate of the market is attracting new players, thereby making the market a more fragmented arena.

Companies Mentioned in the Global Green Energy Market

Some of the key players in the market are Archer Daniels Midland Company, ABB Ltd., Alterra Power Corporation, Calpine Corporation, Enercon GmbH, Enphase Energy Inc, First Solar Inc, GE Energy, Hanwha Q Cells GmbH, JA Solar Holdings Co. Ltd., Kyocera Solar Inc, Nordex SE, Suntech Power Holdings Co. Ltd., Suzlon Energy Ltd., U.S. Geothermal Inc, and Yingli Green Energy Holding Co. Ltd.

The global green energy market is segmented as below:

Green Energy Market Segmentation

By Energy Type

  • Solar photovoltaic (PV)
    • Solar PV inverters
      • Micro-inverters
      • String inverters
      • Central inverters
    • Wind energy
    • Hydroelectric power
    • Bio-fuels
    • Geothermal energy

By End-user

  • Residential
  • Commercial
  • Industrial

By Geography

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World (RoW)

This report provides comprehensive analysis of 

  • Market growth drivers 
  • Factors limiting market growth
  • Current market trends 
  • Market structure
  • Market projections for upcoming years 


 
 
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