Automobile electronics are electrically generated systems that find application in road vehicles and with increasing advancement in technology, automobile electronics are becoming very popular and preferred by the consumers. Automotive electronics enhances the engine control and provides higher safety, security and comfort in a vehicle. The advanced automobiles of the recent time have evolved as electronic machines having a number of electronic control units (ECUs), which function to perform operations such as providing driver assistance through navigation system, in-vehicle infotainment through audio-video devices, enabling internet facility and so on.. An automobile can comprise of 150 ECUs to control more than one operation at the same time. The ECUs can be divided into an engine control to manage the efficiency of the vehicle, a surround view system to prevent accidents and power steering to maintain the balance. In addition, a direction and a telematic system provides information from local hot-spots. A traction control or electronic stability control is also part of the ECU, which maintains the steering control and sensors of the airbags ensuring awareness and safety in a vehicle.
The automobiles in today’s world are highly efficient and are equipped with advanced gadgets to ensure a premium driving experience. Automotive electronics is used in the functioning of GPS system, entertainment system, airbag restraint system, power-steering system, anti-lock braking system, engine management system and transmission control system. Among all the above mentioned systems, entertainment system is the most vivid and classified under various segments such as satellite radio, audio-video players, carputers (computers designed for in-vehicle use), and internet. The application of automotive electronics is diverse and can be seen in all vehicles such as heavy vehicle, passenger vehicle, SUVs, MUVs and luxury vehicles.
The automobile electronics market has experienced an exponential growth over the years and with the advancement of technology, the growth is expected to reach a new high in the coming years. With the increasing concern for safety and security in vehicles, the demand for automotive electronics is bound to surge during the forecast period. The other factor, which is going to play a major role in the hike of demand for automotive electronics, is the increasing purchasing power of consumers across the globe. In addition, change in lifestyle of the consumers is set to bolster the growth of the entertainment systems under the automotive electronics market, globally. The factors inhibiting the growth of the automotive electronics are its premium pricing feature and high cost of maintenance.
In 2014, North America held the largest market share in terms of revenue followed by Europe, Asia Pacific and Rest of the World. The market in North America and Europe tends to be a bit saturated because of its high use and familiarity but the market is expected to remain stable during the forecast period. By the end of the forecast period, Asia Pacific and Rest of the World are expected to show significant growth because there are a number of countries under this region, where various automotive electronics technology is still not available.
Some of the key players in the automotive electronics market include Koninklijke Philips N.V. (Netherlands), Delphi Automotive PLC (UK), Sanyo Electric Co., Ltd. (Japan), Denon (Japan), Yamaha Corporation (Japan), Sony Corporation (Japan), Continental AG (Germany) and Denso Corporation (Japan).
This research report analyzes this market on the basis of its market segments, major geographies, and current market trends. Geographies analyzed under this research report include
- North America
- Asia Pacific
- Middle East and Africa
- Latin America
This report provides comprehensive analysis of
- Market growth drivers
- Factors limiting market growth
- Current market trends
- Market structure
- Market projections for upcoming years
This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis.
Reasons for Buying this Report
- This report provides pin-point analysis for changing competitive dynamics
- It provides a forward looking perspective on different factors driving or restraining market growth
- It provides a six-year forecast assessed on the basis of how the market is predicted to grow
- It helps in understanding the key product segments and their future
- It provides pin point analysis of changing competition dynamics and keeps you ahead of competitors
- It helps in making informed business decisions by having complete insights of market and by making in-depth analysis of market segments
- It provides distinctive graphics and exemplified SWOT analysis of major market segments
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.