Airless Packaging Market: Introduction
Packaging is becoming an important facet, not only in enriching aesthetic appeal but also in improving the functionality of the product. Airless packaging is an example of the aforementioned attributes. Airless packaging is usually the technique of product dispensing based on environmental pressure differences which creates a vacuum in the container that evacuates the product. Moreover, airless packaging not only provides users with adequate quantity, but also helps in furthering the shelf life of products by more than 15%. Furthermore, the quality of the product is maintained as air or other element is not required for evacuation process further helping manufacturers to deliver products without compromising on the quality. Airless packaging finds major application in cosmetic packaging, however rapid product development are anticipated to create new end use applications in food and beverages and in consumer goods.
Airless Packaging Market: Market Segmentation
The airless packaging market is segmented based upon dispensing type, packaging type, end use applications and region. The dispensing type segment is classified on the basis of system used in dispensing of the product. The dispensing type is segmented into the plunger and the barrel dispensing system, flexible reservoir dispensing system and others. On the basis of packaging type, the airless packaging market is segmented into bottles, jars, tube and containers. Furthermore, on the basis of end use application, the market is segmented into cosmetics and healthcare. The cosmetics segment is further sub-segmented into skin care, hair care, sun care, baby care and others. The skin care segment is anticipated to be a major end-use application of the airless packaging while significant growth opportunity is anticipated to be witnessed in hair care and sun care segment.
Airless Packaging Market: Market Dynamics
The growing use of airless packaging in cosmetics sector is anticipated to be a major factor for the growth of the market. Furthermore, the attractive attributes such as ease in handling while maintaining the quality and shelf life of the product is expected to boost the growth of the market during the forecast period. Minimum air contact as well as limited need for additional materials for dispensing the enclosed products substantially improves the shelf life and maintains the quality of food due to which major end use sectors such as cosmetics are rapidly adopting the airless packaging systems. Furthermore, complete product evacuation at the time of dispensing is anticipated to increase the percentage usage of the product in the long run attracting major end use sectors to capitalize the growth opportunity to improve the sales. On the other hand, well established packaging technologies in the cosmetics packaging their ease in availability and cost are anticipated to be the major restraints for the growth of airless packaging market. Though the positive consumer outlook towards airless packaging, especially in skin care cosmetics packaging is anticipated to create distinct opportunities for the airless packaging manufacturers in the near future.
Airless Packaging Market: Regional outlook
The airless packaging market is segmented into North America, Latin America, Europe, Asia-Pacific (APAC) and the Middle East & Africa (MEA). Asia Pacific is anticipated to be the major market primarily because of growing manufacturing in cosmetics and healthcare sectors. Prominent players are increasingly focusing on shifting and establishing their manufacturing bases to meet the demand in the region. Europe is anticipated to be the second largest market for the airless packaging market. The demand for airless packaging in Europe is followed by North America where major product level opportunities can be witnessed in the near future, however the Latin America is anticipated to register moderate growth in airless packaging market. Though Middle East & Africa is anticipated to register slower growth in the near future, growing consumer and investor confidence in the region coupled with government initiates is anticipated to help in gaining the traction of airless packaging market.
Airless Packaging Market: Key players
Major market participants in global airless packaging market are WestRock Company, Amcor Limited, AptarGroup, Inc., LOUVRETTE GmbH, RPC Group Plc., The Packaging Company, and Lumson Group.
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