Cut Flower is termed as any flower that is cut from the plant, with its thorns trimmed, and after that flowers are ready to be used in a market for various end use. Cut flowers packaging is grouped into two categories such as single cut flower, and the bunch or a bouquet of cut flowers. Cut flower packaging includes carnations, roses, chrysanthemums, orchids, lilies, and other flowers. For cut flower packaging, flowers are cut with branches, stems, and leaves to be used for bouquets or decorations. There is wide range of packing containers for cut flowers, but most are of them are long and flat in shape. The most demanding product type of cut flower packaging is plastic sleeves to wrap flowers for any festivals, official and unofficial (social) events. Cut flower packaging enables individuals to make their ornamental products even more attractive and demanding. For retail market cut flower packaging is done to meet the requirements of both supply chain and retailers demand.
Cut Flower Packaging Market: Market Dynamics
The growth in the cut flower packaging market is primarily attributed to the evolving lifestyle of consumers, rising environmental concerns, the growth of ornamental packaging market and rising disposable income driving the growth of the cut flower packaging market. In addition, rising urbanization, particularly in the developing countries and increasing demand of sleeves cut flower packaging are the key factors responsible for the overall growth of cut flower packaging across the globe. Nowadays, cut flowers are increasingly used as a decorative material across the world. Furthermore, changing lifestyle preferences, increasing demand for flexible packaging, and growing production of flower across the world especially in Europe, North America and Asia pacific is anticipated to drive the cut flower packaging market. On the other hand, the major factor restraining the growth of cut flower packaging market is storage of the packed material and quality issues such as damage and spoilage of flower.
Cut Flower Packaging Market: Market Segmentation
The global cut flower packaging market is segmented into three parts based on the material type, product type, cut flower type, distribution channels, and geography.
Based on the material type the cut flower packaging market is segmented into:
Based on the product type cut flower the global cut flower packaging market is segmented into:
- Metal Stand
Based on the type of cut flower the cut flower packaging market is segmented into:
- Single cut flower
- Bunch or a bouquet of cut flowers
Based on the type of distribution channels the cut flower packaging market is segmented into:
- Direct Selling,
- Online retailing
Cut Flower Packaging Market: Regional Outlook
Regarding geography, the cut flower packaging market has been categorized into five key regions including North America, Latin America, Europe, Asia-Pacific and the Middle East & Africa. The cut flower packaging market is expected to register healthy CAGR during the forecast period. North America is experiencing the rapid increase in the production capacity of cut flower packaging market as a demand of floral industry is rising rapidly. The Europe cut flower packaging market is projected to register healthy growth as Netherlands accounted for around 52% of global cut flower market share and has been at the center of cut flower production in the European floral market. Also, the demand for the cut flower packaging is very high in US and Canada increasing production of flower, due to the changing lifestyle, and growing demand of the floral industry. Cut flower packaging market for Asia Pacific is also expected to witness steady growth during the forecast period primarily attributed to the growth of packaging market, especially in China and India.
Cut Flower Packaging Market: Key players
Some of the key player’s global cut flower packaging market are T & G Flower Growers, Perlite Vermiculite Packaging Industries, Inc., Chrysal International, Dongguan Yason Pack Co., Ltd., Shenzhen CyGedin Printing & Packaging and many others. The capacity of cut flower packaging market to meet the increasing demand for the sleeves packaging by developing new production plants or by the product type advancement.
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