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Asset Tags Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 - 2025

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Global asset tags market: Overview

Asset tags are used as a barcode or a serial number to help keep track of the movements of the asset or the product. Technological boom has resulted in an ever increasing demand for various products that may be required to be transported over long distances or across continents. Asset tags are preferred to help keep the end user updated on the location of the asset or product and prevent any property crime. Attributed to their efficiency, assurance of better customer service and the increased sense of security that they provide, asset tags are used to label many products worldwide. Asset tags are also used to identify, maintain and repair fixed assets, such as, a road sign, building, tunnels, or any system attached to a building. The global asset tags market is anticipated to grow over the forecast period as an efficient, convenient and secure means of protecting and tracking an asset.

Global asset tags market: Dynamics 

The demand for asset tags has experienced a steady growth in the past couple of decades. The global asset tags market is expected to be driven by the increasing demand to identify and keep track of the products. Asset tags eliminate the need to stand in long queues for product identification at retail stores. They can be scanned with lasers to identify the products quickly, which increases the convenience of the consumers. A rapid shift towards a fast paced lifestyle, fueled by meteoric growth in urbanization around the world means that consumers prefer to carry out their tasks in the minimum possible time. An increase in E-retail platforms and globalization ensures convenience in purchasing goods from difference places, creating a need to track the movement of the product though the distribution channel. Asset tags therefore, are expected to be preferred by most retail stores and manufacturers. OEMs manufacture goods in millions, increasing the need for quicker identification of products for maintenance and repair. All these factors are expected to give the global asset tags market a push. Despite all the favorable conditions for the growth of the global asset tags market, certain factors are expected to act as restraints. These include an increasing trend among consumers to sell their products after a finite period of usage. Many second-hand buyers hesitate to take products that come with asset tags.

Global asset tags market: Segmentation

The global asset tags market is segmented as follows: -

On the basis of Raw Materials:

  • Metal Asset Tags
  • For flat surfaces
  • For curved surfaces
  • Plastic Asset Tags 

On the basis of Label Type:

  • Barcode
  • Number

On the basis of size:

  • 75" x 1.5"
  • 75" x 2"
  • 25" x 2"
  • 5" x 1.25"
  • 5" x 1.75"
  • 625" x 1.75"
  • Others 

On the basis of End Use:

  • Property ID tags
  • School barcodes
  • Hospitals
  • Churches
  • Anti-theft labels
  • Others 

Global asset tags market: Geographical and Competitive dynamics

The global asset tags market is segmented on the basis of region as: -

  • North America
  • Latin America
  • Eastern Europe
  • Western Europe
  • Asia Pacific excluding Japan
  • Middle East & Africa
  • Japan

North America, being a mature market, is expected to lead in the global asset tags market share, over the forecast period, while APEJ region is estimated to register the highest CAGR, owing to a larger consumer base, combined with higher number of retail stores than any other region. Western Europe is estimated to closely follow North America in terms of market share, but is expected to register lesser growth rate than most of the developing regions, owing to a mature consumer base and market. The Middle East and Japan markets are expected to grow over the forecast period, but are forecast to have a lesser growth rate than the APEJ region, owing to a greater number of emerging economies in APEJ. Latin America is also expected to register significant growth over the forecast period.

Some of the major players in the global asset tags market include – Custom Labels, Alpha Signs, Brother International Corporation, Premier Holotech, Labels China, and AB&R

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market  

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.


Note : All statements of fact, opinion, or analysis expressed in reports are those of the respective analysts. They do not necessarily reflect formal positions or views of Transparency Market Research.


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