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Published Date: 2016-10-25Number of Pages: 153

Smart Education and Learning Market (Delivery Model - Classroom-based, Desktop/Mobile-based, and Simulation-based, End User - Higher Education, Transnational Education, TVET, Early Childcare & Pre-School, Language Training, Continual Professional Development, and Qualifications, Assessment & Standards) - ASEAN Industry Analysis, Size, Share, Growth, Trends, and Forecast 2016 - 2020

ASEAN Smart Education and Learning Market: Snapshot

The smart education and learning market in the ASEAN region is rising due to government initiatives towards digitizing education, increasing use of smartphones and tablets, internet penetration and developed information and communication (ICT) infrastructure. Virtual reality-infused classrooms and cloud-based smart education and learning solutions are gaining heightened popularity in the region and are becoming a standard across many educational institutions in countries such as Malaysia, Thailand, and Singapore. 

Transparency Market Research estimates that the ASEAN smart education and learning market holds immense growth potential in the near future. The market is expected to exhibit a remarkable 19.7% CAGR over the period between 2016 and 2020. If the prediction holds true, the market is expected to rise from US$36.84 bn to US$88.97 bn by 2020.

smart education learning market

Simulation-based Solutions Witness Adoption at Promising Rate

The ASEAN smart education and learning market has been segmented on the basis of delivery model into classroom-based, desktop/mobile-based and simulation-based solutions. Among these, the desktop/mobile-based segment was the leading segment, occupying approximately 67% of the market share in 2015. It is also expected to remain the leading segment throughout the forecast period.

However, the segment is expected to lose prominence to the simulation-based delivery model in terms of the rate of growth over the period between 2016 and 2020. The segment is expected to exhibit a CAGR of 21% over the said period. This up-and-coming segment will, however, still be able to occupy a very small share in the market pie owing to the dominance of desktop/mobile-based and classroom-based smart education and learning solutions. The segment of classroom-based solutions is projected to see a decline in its share in the overall market by the end of the forecast period owing to the rising demand for simulation-based smart education and learning solutions.

Malaysia and Thailand to be Potential Growth Markets

The ASEAN smart education and learning market has been examined for seven regions: Malaysia, Philippines, Indonesia, Singapore, Thailand, Vietnam, and Rest of ASEAN (Cambodia, Laos, Myanmar (Burma), and Brunei). Malaysia currently leads the ASEAN smart education and learning market, accounting for a dominant share of 36.9% in 2015. The highly developed state of the information and communication technology (ICT) and vast penetration of smartphones have bolstered the Malaysia market for smart education and learning.

Furthermore, government initiatives toward promoting the use of technology in education have resulted in the increased use of smartphones and desktops in delivering smart education to learners in the country. The market for in Malaysia is projected to remain the dominant regional market in the ASEAN smart education and learning market throughout the forecast period as well. Malaysia, along with Indonesia, is also expected to be one the most promising regions in terms of rate of growth of the smart education and learning market over the next few years. Both the countries are projected to exhibit a 20.3% CAGR over the forecast period.

The launch of the ASEAN Economic Community (AEC) has bolstered the demand for English language courses in Indonesia. Additionally, high smartphone penetration and government initiatives towards delivering digitized education have further added to the growing market revenues in the smart education sector in Indonesia.

The key market players operating in the ASEAN smart education and learning market include Blackboard, Inc., Educomp Solutions Ltd., Cisco Systems Inc., Adobe Corporation, Scholastic Corporation, Smart Technologies Inc., NIIT Ltd., Saba Software Inc., Scholastic Inc., and Extramarks Education Pvt., Ltd.

1. Preface
     1.1. Market Definition & Scope
     1.2. Market Segmentation
     1.3. Key Research Objectives
     1.4. Research Highlights

2. Assumptions & Research Methodology

3. Executive Summary : Association of Southeast Asian Nations (ASEAN) Smart Education & Learning Market

4. Market Overview
     4.1. Introduction
            4.1.1. Product Definition
            4.1.2. Industry Evolution / Developments
     4.2. Educational Technology (Ed Tech) Market Overview
     4.3. Key Market Indicators
            4.3.1. Smart Schools
            4.3.2. Higher Education Rate
            4.3.3. ICT Spending in Education
            4.3.4. Government Plans and Initiatives
            4.3.5. Learning Management System
     4.4. Market Dynamics
            4.4.1. Drivers
            4.4.2. Restraints
            4.4.3. Opportunity
     4.5. ASEAN Smart Education & Learning Market Analysis & Forecasts, 2015 – 2020
            4.5.1. Market Revenue Projections (US$ Mn)
     4.6. Porter’s Five Force Analysis
     4.7. Market Outlook

5. ASEAN Smart Education & Learning Market Analysis & Forecasts, By Delivery Model
     5.1. Introduction & Definition
     5.2. Key Findings / Developments
     5.3. Key Trends
     5.4. Market Size (US$ Mn) Forecast By Delivery Model, 2015 – 2020 
            5.4.1. Classroom/Learning Centre-Based 
            5.4.2. Desktop/Mobile-Based 
            5.4.3. Simulation-Based 
     5.5. Market Attractiveness By Delivery Model

6. ASEAN Smart Education & Learning Market Analysis & Forecasts, By End-Use 
     6.1. Introduction & Definition
     6.2. Key Findings / Developments
     6.3. Key Trends
     6.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            6.4.1. Higher Education 
            6.4.2. Transnational Education
            6.4.3. Technical Vocation & Technical Education (TVET)
            6.4.4. Language Training (English)
            6.4.5. Early Childcare & Pre-school
            6.4.6. Continual Professional Development (CPD)
            6.4.7. Qualifications, Assessment & Standards 
     6.5. Market Attractiveness By End-Use

7. ASEAN Smart Education & Learning Market Analysis & Forecasts, By Country/Region
     7.1. Key Findings
     7.2. Policies & Regulations
     7.3. Market Size (US$ Mn) Forecast By Country/Region, 2015 – 2020
            7.3.1. Malaysia
            7.3.2. Indonesia
            7.3.3. Philippines
            7.3.4. Singapore
            7.3.5. Thailand
            7.3.6. Vietnam
            7.3.7. Rest of ASEAN (Cambodia, Laos, Burma & Brunei etc.)
     7.4. Market Attractiveness By Country/Region

8. Malaysia Smart Education & Learning Market Analysis & Forecast
     8.1. Key Findings
     8.2. Key Trends     
     8.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            8.3.1. Classroom/Learning Centre-Based 
            8.3.2. Desktop/Mobile-Based 
            8.3.3. Simulation-Based 
     8.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            8.4.1. Higher Education 
            8.4.2. Transnational Education
            8.4.3. Technical Vocation & Technical Education (TVET)
            8.4.4. Language Training (English)
            8.4.5. Early Childcare & Pre-school
            8.4.6. Continual Professional Development (CPD)
            8.4.7. Qualifications, Assessment & Standards 
     8.5. Market Attractiveness Analysis 
            8.5.1. By Delivery Model
            8.5.2. By End-Use

9. Indonesia Smart Education & Learning Market Analysis & Forecast
     9.1. Key Findings
     9.2. Key Trends
     9.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            9.3.1. Classroom/Learning Centre-Based 
            9.3.2. Desktop/Mobile-Based 
            9.3.3. Simulation-Based 
     9.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            9.4.1. Higher Education 
            9.4.2. Transnational Education
            9.4.3. Technical Vocation & Technical Education (TVET)
            9.4.4. Language Training (English)
            9.4.5. Early Childcare & Pre-school
            9.4.6. Continual Professional Development (CPD)
            9.4.7. Qualifications, Assessment & Standards 
     9.5. Market Attractiveness Analysis 
            9.5.1. By Delivery Model
            9.5.2. By End-Use

10. Singapore Smart Education & Learning Market Analysis & Forecast
     10.1. Key Findings
     10.2. Key Trends
     10.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            10.3.1. Classroom/Learning Centre-Based 
            10.3.2. Desktop/Mobile-Based 
            10.3.3. Simulation-Based 
     10.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            10.4.1. Higher Education 
            10.4.2. Transnational Education
            10.4.3. Technical Vocation & Technical Education (TVET)
            10.4.4. Language Training (English)
            10.4.5. Early Childcare & Pre-school
            10.4.6. Continual Professional Development (CPD)
            10.4.7. Qualifications, Assessment & Standards 
     10.5. Market Attractiveness Analysis 
            10.5.1. By Delivery Model
            10.5.2. By End-Use

11. Philippines Smart Education & Learning Market Analysis & Forecast
     11.1. Key Findings
     11.2. Key Trends
     11.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            11.3.1. Classroom/Learning Centre-Based 
            11.3.2. Desktop/Mobile-Based 
            11.3.3. Simulation-Based 
     11.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            11.4.1. Higher Education 
            11.4.2. Transnational Education
            11.4.3. Technical Vocation & Technical Education (TVET)
            11.4.4. Language Training (English)
            11.4.5. Early Childcare & Pre-school
            11.4.6. Continual Professional Development (CPD)
            11.4.7. Qualifications, Assessment & Standards 
     11.5. Market Attractiveness Analysis 
            11.5.1. By Delivery Model
            11.5.2. By End-Use

12. Thailand Smart Education & Learning Market Analysis & Forecast
     12.1. Key Findings
     12.2. Key Trends
     12.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            12.3.1. Classroom/Learning Centre-Based 
            12.3.2. Desktop/Mobile-Based 
            12.3.3. Simulation-Based 
     12.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            12.4.1. Higher Education 
            12.4.2. Transnational Education
            12.4.3. Technical Vocation & Technical Education (TVET)
            12.4.4. Language Training (English)
            12.4.5. Early Childcare & Pre-school
            12.4.6. Continual Professional Development (CPD)
            12.4.7. Qualifications, Assessment & Standards 
     12.5. Market Attractiveness Analysis 
            12.5.1. By Delivery Model
            12.5.2. By End-Use

13. Vietnam Smart Education & Learning Market Analysis & Forecast
     13.1. Key Findings
     13.2. Key Trends
     13.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            13.3.1. Classroom/Learning Centre-Based 
            13.3.2. Desktop/Mobile-Based 
            13.3.3. Simulation-Based 
     13.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            13.4.1. Higher Education 
            13.4.2. Transnational Education
            13.4.3. Technical Vocation & Technical Education (TVET)
            13.4.4. Language Training (English)
            13.4.5. Early Childcare & Pre-school
            13.4.6. Continual Professional Development (CPD)
            13.4.7. Qualifications, Assessment & Standards 
     13.5. Market Attractiveness Analysis 
            13.5.1. By Delivery Model
            13.5.2. By End-Use

14. Rest of ASEAN (Cambodia, Laos, Burma & Brunei etc.) Smart Education & Learning Market Analysis & Forecast
     14.1. Key Findings
     14.2. Key Trends
     14.3. Market Size (US$ Mn) Forecast, By Delivery Model, 2015 – 2020
            14.3.1. Classroom/Learning Centre-Based 
            14.3.2. Desktop/Mobile-Based 
            14.3.3. Simulation-Based 
     14.4. Market Size (US$ Mn) Forecast By End-Use, 2015 – 2020
            14.4.1. Higher Education 
            14.4.2. Transnational Education
            14.4.3. Technical Vocation & Technical Education (TVET)
            14.4.4. Language Training (English)
            14.4.5. Early Childcare & Pre-school
            14.4.6. Continual Professional Development (CPD)
            14.4.7. Qualifications, Assessment & Standards 
     14.5. Market Attractiveness Analysis 
            14.5.1. By Delivery Model
            14.5.2. By End-Use

15. Competition Landscape
     15.1. Market Player – Competition Matrix (By Tier and Size of companies)
     15.2. ASEAN and UK Market Share and Strength Analysis By Company (2015)
     15.3. Prominent Market Players Operating in ASEAN Region 
            15.3.1. Blackboard, Inc.
                     15.3.1.1. Company Details
                     15.3.1.2. Company Description
                     15.3.1.3. Business Overview
                     15.3.1.4. Financial Overview
                     15.3.1.5. Regional Share
                     15.3.1.6. Strategic Overview
                     15.3.1.7. SWOT Analysis
            15.3.2. Educomp Solutions Ltd.
                     15.3.2.1. Company Details
                     15.3.2.2. Company Description
                     15.3.2.3. Business Overview
                     15.3.2.4. Financial Overview
                     15.3.2.5. Regional Share
                     15.3.2.6. Strategic Overview
                     15.3.2.7. SWOT Analysis
            15.3.3. Cisco Systems Inc. 
                     15.3.3.1. Company Details
                     15.3.3.2. Company Description
                     15.3.3.3. Business Overview
                     15.3.3.4. Financial Overview
                     15.3.3.5. Regional Share
                     15.3.3.6. Strategic Overview
                     15.3.3.7. SWOT Analysis
            15.3.4. Adobe Corporation
                     15.3.4.1. Company Details
                     15.3.4.2. Company Description
                     15.3.4.3. Business Overview
                     15.3.4.4. Financial Overview
                     15.3.4.5. Regional Share
                     15.3.4.6. Strategic Overview
                     15.3.4.7. SWOT Analysis
            15.3.5. Scholastic Corporation
                     15.3.5.1. Company Details
                     15.3.5.2. Company Description
                     15.3.5.3. Business Overview
                     15.3.5.4. Financial Overview
                     15.3.5.5. Regional Share
                     15.3.5.6. Strategic Overview
                     15.3.5.7. SWOT Analysis
            15.3.6. Smart Technologies Inc.
                     15.3.6.1. Company Details
                     15.3.6.2. Company Description
                     15.3.6.3. Business Overview
                     15.3.6.4. Financial Overview
                     15.3.6.5. Regional Share
                     15.3.6.6. Strategic Overview
                     15.3.6.7. SWOT Analysis
            15.3.7. NIIT Ltd.
                     15.3.7.1. Company Details
                     15.3.7.2. Company Description
                     15.3.7.3. Business Overview
                     15.3.7.4. Financial Overview
                     15.3.7.5. Regional Share
                     15.3.7.6. Strategic Overview
                     15.3.7.7. SWOT Analysis
            15.3.8. Saba Software Inc.
                     15.3.8.1. Company Details
                     15.3.8.2. Company Description
                     15.3.8.3. Business Overview
                     15.3.8.4. Financial Overview
                     15.3.8.5. Regional Share
                     15.3.8.6. Strategic Overview
                     15.3.8.7. SWOT Analysis
            15.3.9. Scholastic Inc.
                     15.3.9.1. Company Details
                     15.3.9.2. Company Description
                     15.3.9.3. Business Overview
                     15.3.9.4. Financial Overview
                     15.3.9.5. Regional Share
                     15.3.9.6. Strategic Overview
                     15.3.9.7. SWOT Analysis
            15.3.10. Extramarks Education Pvt. Ltd. 
                     15.3.10.1. Company Details
                     15.3.10.2. Company Description
                     15.3.10.3. Business Overview
                     15.3.10.4. Financial Overview
                     15.3.10.5. Regional Share
                     15.3.10.6. Strategic Overview
                     15.3.10.7. SWOT Analysis
            15.3.11. Unit4 Education Solutions
                     15.3.11.1. Company Details
                     15.3.11.2. Company Description
                     15.3.11.3. Business Overview
                     15.3.11.4. Financial Overview
                     15.3.11.5. Regional Share
                     15.3.11.6. Strategic Overview
                     15.3.11.7. SWOT Analysis

16. Key Takeaway

List of Figures

Figure 01: ASEAN Smart Education & Learning Market Size (US$ Bn) Forecast, 2015–2020
Figure 02: ASEAN Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 03: Market Value Share By Delivery Model, 2015 & 2020
Figure 04: Market Value Share By End Use, 2015 & 2020
Figure 05: Market Value Share By Region, 2015-2020
Figure 06 ASEAN Smart Education & Learning Market Size (US$ Bn) Forecast, By Delivery Model, 2015–2020
Figure 07: ASEAN Smart Education & Learning Market Size Y-o-Y Growth Projections, By Delivery Model, 2016–2020
Figure 08: ASEAN Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 09: ASEAN Smart Education & Learning Market Size (US$ Bn) Forecast, By end-use 2015–2020
Figure 10: ASEAN Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 11: ASEAN Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 12: ASEAN Smart Education & Learning Market Revenue Share Analysis, By Country, 2015 and 2020
Figure 13: ASEAN Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 14: ASEAN Smart Education & Learning Market Attractiveness Analysis By End-use
Figure 15: ASEAN Smart Education & Learning Market Attractiveness Analysis By Country
Figure 16: Malaysia Smart Education & Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 17: Malaysia Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 18: Malaysia Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 19: Malaysia Smart Education & Learning Market Revenue Share Analysis, By End-use, 2015 and 2020
Figure 20: Malaysia Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 21: Malaysia Smart Education & Learning Market Attractiveness Analysis By End-Use
Figure 22: Indonesia Smart Education & Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 23: Indonesia Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 24: Indonesia Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 25: Indonesia Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 26: Indonesia Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 27: Indonesia Smart Education & Learning Market Attractiveness Analysis By End-use
Figure 28: Singapore Smart Education & Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 29: Singapore Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 30: Singapore Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 31: Singapore Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 32: Singapore Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 33: Singapore Smart Education & Learning Market Attractiveness Analysis By End-Use
Figure 34: Philippines Smart Education & Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 35: Philippines Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 36: Philippines Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 37: Philippines Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 38: Philippines Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 39: Philippines Smart Education & Learning Market Attractiveness Analysis By End-Use
Figure 40: Thailand Smart Education & Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 41: Thailand Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 42: Thailand Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 43: Thailand Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 44: Thailand Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 45: Thailand Smart Education & Learning Market Attractiveness Analysis By End-Use
Figure 46: Vietnam Smart Education and Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 47: Vietnam Smart Education and Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 48: Vietnam Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 49: Vietnam Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 50: Vietnam Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 51: Vietnam Smart Education & Learning Market Attractiveness Analysis By End-Use
Figure 52: Rest of ASEAN Smart Education & Learning Market Size (US$ Mn) Forecast, 2015–2020
Figure 53: Rest of ASEAN Smart Education & Learning Market Size Y-o-Y Growth Projections, 2016–2020
Figure 54: Rest of ASEAN Smart Education & Learning Market Revenue Share Analysis By Delivery Model, 2015 and 2020
Figure 55: Rest of ASEAN Smart Education & Learning Market Revenue Share Analysis By End-use, 2015 and 2020
Figure 56: Rest of ASEAN Smart Education & Learning Market Attractiveness Analysis By Delivery Model
Figure 57: Rest of ASEAN Smart Education & Learning Market Attractiveness Analysis By End-Use

 

List of Tables

Table 01: ASEAN Smart Education & Learning Market Size (US$ Bn) Forecast, By Delivery Model, 2015–2020
Table 02: Global ABC Market Size (US$ Mn) and Volume (Units) Forecast, By End-use, 2015–2020
Table 03: ASEAN Smart Education & Learning Market Size (US$ Bn) Forecast, By Country, 2015–2020
Table 04: Malaysia Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 05: Malaysia Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 06: Indonesia Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 07: Indonesia Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 08: Singapore Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 09: Singapore Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 10: Philippines Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 11: Philippines Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 12: Thailand Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 13: Thailand Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 14: Vietnam Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 15: Vietnam Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 16: Rest of ASEAN Smart Education & Learning Market Size (US$ Mn) Forecast, By Delivery Model, 2015–2020
Table 17: Rest of ASEAN Smart Education & Learning Market Size (US$ Mn) Forecast, By End-use, 2015–2020
Table 18: U.K Smart Education and Learning Market Share Analysis By Company (2015)
Table 19: ASEAN Smart Education and Learning Market Share Analysis By Company (2015)

ASEAN Smart Education and Learning Market: Scope and Overview

The “ASEAN Smart Education and Learning Market” report provides analysis of the ASEAN smart education and learning market for the period 2014–2020, wherein the years from 2016 to 2020 is the forecast period and 2015 is considered as the base year. The report precisely covers all the major trends and technologies playing a major role in the smart education and learning market’s growth over the forecast period. It also highlights the drivers, restraints, and opportunities expected to influence the market growth during this period. The study provides a holistic perspective on the market’s growth in terms of revenue (in US$ Bn), across different smart education and learning delivery models and end-uses.  

The market overview section of the report showcases the market’s dynamics and trends such as the drivers, restraints, and opportunities that influence the current nature and future status of this market. Moreover, the report profiles the key players in the ASEAN smart education and learning market and provides the overview of various strategies adopted by them and analyzes their behavior in the prevailing market dynamics.

 

ASEAN Smart Education and Learning Market: Segmentation

Based on delivery model, the report segments the ASEAN smart education and learning market into classroom-based, desktop/mobile-based and simulation based. Majority of the countries in the ASEAN region have a high rate of smartphone penetration. This has led to the increased use of smartphones for learning purposes. Additionally, most of the ASEAN countries have access to high speed internet connections. This further facilitates the ease of using smartphones for education and learning purposes. As a result, the desktop/mobile-based segment is the largest segment in terms of delivery model. Application of virtual reality in classrooms and the use of smart tools for learning are contributing towards the growth of the simulation-based and classroom-based delivery models. However, high initial costs and maintenance costs are hindering the growth of these segments.

On the basis of end-use, the ASEAN smart education and learning market has been segmented into higher education, transnational education, technical vocation & technical education (TVET), language training (English), early childcare & pre-school, continual professional development, and qualifications, assessment & standards. Owing to the wide scale popularity of Massive Open Online Courses (MOOCs) for their diverse courses that are offered by various international universities, transnational education is one of the fastest growing segments in terms of end-use. Furthermore, there is a growing demand for English language learning courses to increase one’s employability as English is the official language of the ASEAN Economic Community (AEC).

ASEAN Smart Education and Learning Market: Geographical Dynamics

In terms of country, the ASEAN smart education region has been divided into Malaysia, Philippines, Indonesia, Singapore, Thailand, Vietnam and Rest of ASEAN countries (Cambodia, Laos, Burma & Brunei). Of these, Malaysia has a huge demand for English language learning courses and higher education courses. It is the largest segment as of 2015 in the ASEAN smart education and learning market. Malaysia is followed by Indonesia in terms of revenue share as a result of the developed state of ICT infrastructure in the country and availability of high speed internet. Additionally, high rate of smartphone penetration and the launch of AEC are also contributing factors towards the growth of the smart education and learning market in these countries.

The report segments the ASEAN smart education and learning market on the basis of various delivery models such as classroom-based, desktop/ mobile-based and simulation-based. On the basis of end-use, the ASEAN smart education and learning market has been segmented into Higher Education, Transnational Education, TVET, Language Training (English), Early Childcare & Pre-School, Continual Professional Development, and Qualifications, Assessment & Standards.

The ASEAN smart education and learning market has been segmented as below:

The ASEAN Smart Education and Learning, By Delivery Model

  • Classroom- Based
  • Desktop/Mobile-Based
  • Simulation-Based

The ASEAN Smart Education and Learning Analysis, By End-use

  • Higher Education
  • Transnational Education
  • TVET
  • Language Training
  • Early Childcare & Pre-School
  • Continual Professional Development
  • Qualifications, Assessment & Standards

The ASEAN Smart Education and Learning Analysis, By Country

  • Malaysia
  • Philippines
  • Indonesia
  • Singapore
  • Thailand
  • Vietnam
  • Rest of ASEAN (Cambodia, Laos, Burma & Brunei)


 
 
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